Affiliate Marketing Lead, North America

About the position

Nomad, powered by LotusFlare, is transforming how the world connects through best-in-class eSIM technology. We're looking for a performance-driven Affiliate & Influencer Marketing Lead to scale our affiliate and creator programs across North America, Europe, and Asia-Pacific. You'll set the blueprint in the U.S., our largest market, and scale best practices across Europe and Asia through regional managers. You will be responsible for strategy, operations, and growth of this acquisition channel, overseeing systems, partnerships, and campaign performance globally. This role sits at the heart of Nomad's acquisition engine, blending brand, data, and partnerships.

Responsibilities

• Own global affiliate & influencer marketing strategy and roadmap
• Build and optimize the U.S. program as the foundational model for global rollout
• Manage and mentor Affiliate & Influencer Marketing Managers in Europe and Asia-Pacific, driving consistency and local adaptation
• Develop scalable systems for tracking, attribution, payouts, and performance
• Collaborate with global brand, product, and growth teams to align on promo calendars
• Set creative and operational guidelines for local influencer partnerships
• Manage budgets and agency/vendor relationships across markets
• Analyze global KPIs - ROAS, CAC, conversion rate - and provide strategic recommendations
• Ensure regional compliance and brand alignment in partnership execution

Requirements

• 5-8 years experience in affiliate or performance partnership marketing, preferably in a global capacity
• Proven success building or scaling affiliate/influencer programs in the U.S., North America, or other mature markets
• Experience managing and mentoring regional affiliate/influencer managers or teams
• Familiarity with platforms like Impact, Adjust, and GA4
• Able to lead cross-functional initiatives and guide remote teams
• Strong analytical skills and business judgment

Nice-to-haves

• Experience in consumer tech, travel, telecom, or marketplaces
• Proven success driving regional or global growth and scaling affiliate/influencer programs across multiple markets
• Deep familiarity with major global and regional affiliate and influencer platforms/networks
• Extensive experience managing and activating multi-market agency partners and large creator networks
• Strong understanding of cross-border compliance, payments, and international legal frameworks
• Fluency in one or more regional languages beyond English preferred but not required