The Associate Director (AD), HIV Franchise Marketing – Regional Community Insights and Activations will report directly to the Senior Director, HIV Franchise Community & AHCP Marketing for the US HIV business unit. This role will have an impact across the continuum of care supportive of both PrEP (HIV Prevention) and HIV Treatment, contributing to the ~$13B HIV BU driven by Descovy for PrEP and Biktarvy for treatment. The successful candidate will be an analytical thinker who is able to uphold high execution standards for the Franchise Marketing team. They must be able to exercise strong leadership skills, uphold a compliance mindset, and collaborate with a diverse set of internal stakeholders and external opinion leaders.