Lupin Pharmaceuticalsposted 23 days ago
Full-time • Mid Level
Franklin Township, NJ
Merchant Wholesalers, Nondurable Goods

About the position

Lupin is comprised of a fast growing, innovative and robust team of manufacturing, Research and Development and commercial divisions. Together these entities make up the generic and branded U.S. business. Lupin has a significant generic pipeline, and a branded focus on women's health. Our first Research and Development facility in the US is located in Coral Springs, Florida which focuses on generic and branded orally inhaled and nasal drug products. Somerset, New Jersey is home to one of Fifteen commercial manufacturing sites globally and the only commercial manufacturing facility in the United States for Lupin, as well as additional Research and Development teams. Lupin is prided on being people-focused and centered around how impactful we are with our customers. Dollars are not a measure of success but rather the people we help along the way.

Responsibilities

  • Responsible for all sales and marketing tactics development across the brand lifecycle
  • Establish brand-specific HCP domain expertise, and create engaging brand centered content and concepts for adaptation into personalized and tailored customer experiences
  • Embed and share knowledge to engage patients and drive customer behavior change across the full brand lifecycle
  • Coordinate the branding and communications process through press releases, advertising in trade journals, development of key messages, channels, targeting and marketing campaign
  • Review marketing briefs to ensure alignment between agency partners and brand team
  • Contribute to Market Research activities to support inline products, and business development opportunities
  • Primary point of contact for the brand division relating to customer engagements, whether direct or via 3rd party partner
  • Manage all internal and external pricing administration
  • Customer notifications
  • DDN notifications
  • Internal notifications
  • Master Price List management
  • RFP grid management
  • Pallitezation and shipper pack configurations management

Requirements

  • Bachelor's degree in business or a related discipline
  • 7+ years relevant experience with increasing job responsibilities in Generic or Brand pharmaceutical marketing
  • Comprehensive strategic and implementation marketing experience where the individual has successfully driven market share against pharmaceutical competitors
  • Experience in utilizing digital and other non-personal communication channels including efficiency and effectiveness optimization
  • Strong analytical skills, prior experience working with forecasts, analyzing market research results to turn data into actionable insights
  • High level of computer office proficiency required, especially in Excel, PowerPoint and Word
  • Proficiency in managing and directing agencies and strategic vendors
  • Experience managing and working within budgets

Nice-to-haves

  • Respiratory and/or Neuroscience therapeutic area experience preferred

Benefits

  • Equal opportunity and affirmative action employer
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