About the position
As an Associate Marketing Director, you will play a pivotal role in shaping and executing the global marketing strategy for S&P Global Market Intelligence's Data, Valuations, & Risk (DVR) Analytics portfolio. This senior position requires an independent, results-driven leader who can collaborate across teams to drive commercial outcomes through strategic marketing investments. You will develop and implement integrated marketing plans aligned with business priorities, ensuring a client-centric approach tailored to global and regional market nuances. You will own end-to-end campaign execution, serve as a key liaison between Product, Sales, and Marketing teams, and champion innovation by leveraging new technologies and data-driven insights to optimize performance.
Responsibilities
- Develop and implement integrated marketing plans aligned with business priorities.
- Own end-to-end campaign execution from strategy and budget allocation to measurement and reporting.
- Serve as a key liaison between Product, Sales, and Marketing teams.
- Champion innovation by leveraging new technologies and AI-assisted marketing tools.
- Commit to ongoing learning to stay ahead of industry trends.
- Develop the annual marketing plan and budget.
- Apply a global mindset while tailoring programs to regional needs.
- Lead integrated product marketing campaigns.
- Craft high-impact marketing communications adhering to legal, compliance and brand guidelines.
- Utilize marketing automation tools and CRM analytics to measure performance.
- Partner with Sales to drive timely lead processing.
- Develop sales enablement materials.
- Collaborate with the Global Events team to identify and assess event opportunities.
Requirements
- 8+ years of B2B marketing experience, preferably in financial services or related industries.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven ability to operate independently while influencing stakeholders at all levels.
- Develop impactful campaigns, manage budgets, and cross-functional projects.
- Analyze data and report on marketing-driven commercial results.
- Expertise in digital, social, and event marketing channels.
- Exceptional communication, presentation, and organizational skills.
- Adaptable, thrives in fast-paced environments, and embraces change.
- Strategic thinker with a relentless focus on winning in the market.
- Collaborative leader who builds bridges across teams and regions.
- Tech-savvy innovator eager to explore AI and automation.
- Passionate, energetic, and driven by measurable impact.
Nice-to-haves
- Deep understanding of financial markets, with knowledge of securities pricing, reference data, risk analytics, or ETF/index data management.
- Familiarity with Salesforce CRM, Marketo, and AI-driven marketing tools.
- Experience working in global, matrixed organizations.
Benefits
- Health care coverage designed for the mind and body.
- Generous time off helps keep you energized.
- Access a wealth of resources to grow your career.
- Secure your financial future through competitive pay and retirement planning.
- Family friendly perks for partners and children.
- Retail discounts and referral incentive awards.
