About the position
We are looking for a creative problem-solver with a can-do attitude. As the Marketing & E-Commerce Associate Manager for Current®, you will play a critical role in managing and executing our e-commerce and digital marketing strategies across website, social media, influencer, email & SMS, affiliate, partnerships, and more. This role is ideal for someone who thrives in a small, entrepreneurial team and is excited to experiment with new strategies and tactics. You’ll get hands-on experience with launching a tech-driven start-up and be involved in every aspect of its growth.
Responsibilities
- Maintain and update the website with product launches, promotions, and content.
- Develop and execute strategies to increase brand visibility and engagement across social media platforms.
- Identify and manage relationships with influencers and content creators.
- Coordinate with agencies to execute email and SMS marketing campaigns.
- Respond to social media comments and messages, working with customer service to ensure a seamless experience.
- Manage the Affiliate channel and collaborate with agency partners.
- Manage our presence on partner retail sites, including Amazon.
- Use analytics tools to track social media, influencer, and website performance.
Requirements
- Bachelor’s Degree in Marketing, Communications or related field.
- Three (3) years of experience in digital marketing, eCommerce, or related marketing experience.
- Certifications in Google Analytics, Adwords preferred.
- Hands-on experience with website management within Shopify.
- Strong understanding of social media platforms, trends, and analytics.
- Experience managing influencer partnerships and content creators preferred.
- Knowledge of email and SMS marketing strategies.
Nice-to-haves
- Creative problem-solver with a can-do attitude.
- Excellent written and verbal communication skills.
- Strong attention to detail.
- Ability to prioritize and manage multiple tasks.
