Associate Marketing Manager

About the position

Spencer Stuart is seeking a dynamic associate marketing manager to join their global marketing organization, which is responsible for creating distinctive marketing campaigns that target senior-level executives and enhance brand awareness. Reporting to the marketing director, this position will support the broader marketing team in driving a range of global marketing strategies and tactics, including campaign project management, digital marketing (web, social media, email marketing), research and content development, internal and external communications, convening and business development.

Responsibilities

• Support senior marketing team members in the creation and execution of marketing campaigns across a variety of industries, functions and geographies.
• Serve as the main point of contact for Latin America and Canada, ensuring seamless communication and collaboration across regions.
• Own and lead discrete projects within the scope of larger marketing campaigns, with oversight from senior marketing team members and in collaboration with corporate marketing functions such as editorial, design and digital.
• Develop marketing and communications materials to support promotion of firm brand, thought leadership and expertise across paid, earned and owned marketing channels - website, intranet ('Connect'), social media, PR outreach, client outreach, paid advertising, etc.
• Support planning, strategy and execution for firm convening events by collaborating with market-facing teams on scoping and building target attendee lists, sending invitations, tracking RSVPs, managing advance and onsite event logistics and supporting BD follow-up post-event.
• Conduct and present research to support marketing initiatives, such as competitive audits.
• Contribute to cross-marketing team initiatives such as playbooks or self-service tools for practitioners to use as we innovate our marketing tech and processes.
• Work with the Client Development Team (CDT) and market-facing teams to stand up proactive business development initiatives supporting our latest insights and go-to-market solutions.
• Track, measure and report on effectiveness of marketing campaigns.

Requirements

• BA/BS degree required. Concentration in marketing, communications, journalism or business degree is preferred.
• 5 - 8 years of marketing or business development experience, preferably in a business-to-business or professional services organization.
• Proficient at working with senior internal and external stakeholders to manage multiple priorities and deadlines, simultaneously, and with little supervision.
• Experience with various paid, earned and owned marketing channels, including digital channels (LinkedIn, website), email marketing, event strategy and management, PR and comms, and content marketing.
• Proven experience in designing and conducting surveys; skilled at analyzing survey data to extract meaningful insights.
• Advanced PowerPoint skills with proficiency in other Microsoft Office Suite applications, including Excel and Word.
• Experience working with different technology platforms, including AI tools and marketing tech platforms, is preferred.
• Strong understanding of email communication strategies and best practices.
• Experience with measuring, analyzing and reporting on campaign performance.
• Strong verbal and written communication skills, including listening and proofreading, and strong presence with senior stakeholders.
• Strategic thinker and collaborative colleague who can connect dots across disparate projects and provides strong attention to detail.
• Curiosity, a positive attitude, willingness to learn, a desire to try new things and test creative ideas.

Nice-to-haves

• Experience working with different technology platforms, including AI tools and marketing tech platforms.

Benefits

• Retirement savings plan with discretionary profit sharing contribution and employer match.
• PTO (minimum 15 days per year, increases with tenure), paid sick time (10 days per year), company holidays (12 days per year), and paid leaves of absence when applicable.
• Comprehensive health benefits, including medical, dental, and vision insurance, and healthcare flexible spending account.
• Life Insurance, and short-term and long-term disability insurance.
• Wellness benefits, including an employee assistance program, virtual mental health program, and mindfulness program.
• Voluntary benefit options, including supplemental life insurance, identity theft protection, and whole life insurance with long-term care and critical illness coverage.