About the position
At Worth, we’re on a mission to revolutionize how businesses make decisions—using the power of data and technology to unlock smarter, faster, and fairer outcomes in FinTech. We’re a fast-growing tech company backed by vision, grit, and some serious brainpower. Our platform helps companies of all sizes make better decisions, and our team is passionate about making an impact every step of the way. We’re now looking for a Brand and Content Manager to help us tell our story to the world. If you’re a content whiz, a brand builder, and a creative thinker who thrives in a fast-moving environment, this is your moment. Let’s build something incredible together.
Responsibilities
- Own the Brand: Bring the Worth brand to life with a consistent voice, tone, and look across all channels.
- Develop messaging that’s bold, clear, and connects with our enterprise and tech-savvy audience.
- Manage brand guidelines that empower everyone—from marketing to sales—to tell our story confidently.
- Create Killer Content: Write, edit, and manage everything from blog posts and customer stories to product one-pagers and social copy.
- Turn complex AI and fintech topics into content that’s easy to understand—and even fun to read.
- Manage a content calendar that supports campaigns, launches, and thought leadership.
- Drive Social & Digital Presence: Own our organic social media presence (Primarily LinkedIn) and post with purpose, making sure every asset, copy and visual feels fresh and on-brand.
- Engage with our community and keep your finger on the pulse of industry trends.
- Optimize, Analyze & Improve: Use SEO best practices to boost content performance and reach the right audiences.
- Track performance, test new ideas, and double down on what works.
- Turn insights into action to keep pushing our content and brand forward.
- Collaborate Across Teams: Partner with Product, Sales, and Customer Success to support campaigns, enablement tools, and launches.
- Collaborate with contractors, freelancers, and designers to scale up content production without sacrificing quality.
- Jump in on brainstorms, jam sessions, and creative reviews—your ideas are always welcome here.
Requirements
- 3+ years of experience in content marketing, brand management, or similar roles (B2B tech/SaaS preferred).
- Exceptional writing and editing skills—your words have punch, clarity, and personality.
- A proven track record of building a brand voice and maintaining consistency across channels.
- Experience managing a content calendar, SEO tools, CMS platforms, and marketing software (Canva & HubSpot are a plus!).
- Ability to turn complex concepts into engaging, audience-first content.
- Comfortable working in a high-growth startup with lots of moving parts—and loving the energy.
- Passionate, proactive, and not afraid to try new things (and fail fast if needed!).
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance
- Unlimited Vacation
- Work From Home
- Free Food & Snacks (in office)
- Wellness Resources
