About the position
Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world's largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media.
Responsibilities
- Sample Tracking For Photoshoots
- Assist in Reviewing Influencer Team Campaigns briefed by Brand Marketing
- Assist in reviewing social calendars from social team
- Assist in recap reports
- Gather data from various activations for high level meetings
- Learn marketing skills such as international partner management, marketing project management, talent communication, cross-functional collaboration
Requirements
- Undergraduate/graduate student
- Able to work up to 20 hours per week
- Able to work onsite 2 days in our New York office
- Major in journalism, communications, public relations, marketing or digital media
- Prior work or internship experience in the entertainment or fashion industry (can include retail experience)
- Excellent written and verbal communication
- Base understanding of the marketing funnel
- MS Outlook, Word, PPT, Excel proficiency
- Analytical thinker who is self-motivated and able to multi-task
- Collaborative and able to thrive in a high-paced environment
Benefits
- Hourly rate for an undergraduate student intern in New York, NY, is $18
- Hourly rate for a graduate student intern in New York, NY, is $22
