Business Development & Marketing Coordinator

About the position

Under the direction of the (Sr.) BD & Marketing Manager, this position will work closely with firm lawyers and other members of the Marketing & BD Department to support select marketing and business development activities for the assigned practice group(s). The position requires a self-starter, with accomplished critical thinking skills, who can partner with other marketing, business development, administrative and executive team members to achieve business objectives. This role will work closely with the MBD team and assigned practice group partners on strategic client growth opportunities and will report to the assigned practice group's BD & (Sr.) Marketing Manager.

Responsibilities

• Supports client targeting and cross-selling initiatives.
• Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
• Tracks, updates, and develops marketing collateral, pitch materials, and website and social media content.
• Tracks and maintains experience and credentials across assigned subgroups in firm systems and pitch database.
• Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
• Supports practice group events, industry sponsorships, and webinars in collaboration with Events team.
• Gathers and analyzes data points to measure ROI.
• Supports and advises on directory and league table submissions and industry awards.
• Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
• Maintains proficiency in firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.
• Stays abreast of market trends, competitor activity, and client developments.
• Invests in relationship building across MBD and other business professional teams.
• Performs other duties as assigned.

Requirements

• Experience in a law firm setting preferred.
• Experience working with assigned practice group or similar is preferable but not required.
• Collaborative team player who can both take direction and self-start.
• Demonstrated attention to detail, ability to transfer learnings from one situation to the next, and a flexible and organized approach.
• Critical thinker, eager to learn, positive and able to thrive in a fast-paced environment with competing priorities and deadlines.
• Emerging relationship builder who is committed to learning the practice and eager to grow their skill set and takes the initiative to create and foster engagement.
• Proficiency in Microsoft Word, Excel, and PowerPoint is required; experience with CRM and experience management platforms such as InterAction is a plus.

Nice-to-haves

• Bachelor’s degree in business, Communications, IT or related field preferred.

Benefits

• Medical/dental/vision insurance
• 401(k)