About the position
We are looking for a Product Marketing Manager to lead product marketing initiatives across our commercial portfolio, with a focus on driving go-to-market strategy, competitive positioning, and customer engagement. This role will play a critical part in driving go-to-market strategies, influencing product roadmaps, and enabling sales success with compelling messaging and market insights. You will partner closely with Product Management, Sales, Engineering, Corporate Marketing, and others to define messaging, enable the field, and ensure the success of product launches and ongoing campaigns. This role is ideal for someone who thrives at the intersection of technology and business, and who has a proven ability to translate complex product capabilities into differentiated, value-driven narratives for commercial customers. This is a high-visibility role with both strategic and tactical responsibilities, ideal for a results-driven marketer with a deep appreciation for technology, customers, and storytelling.
Responsibilities
- Craft clear, compelling messaging and product positioning for commercial products and use cases.
- Support GTM plans in collaboration with Product Management, Sales, and Corporate Marketing teams; help drive alignment across functions.
- Create and maintain sales tools (pitch decks, battlecards, product briefs, FAQs) that articulate product and solution value to customers and partners and deliver training to equip customer-facing teams.
- Track market trends, customer needs, and competitive positioning to inform messaging, differentiation, and strategy.
- Deliver product launches with strong messaging, content development, and field readiness materials. Track demand generation attainment.
- Support customer meetings, executive briefings, and industry events as a product expert and storyteller.
- Partner with Product, Sales, Marketing, Engineering, and others to ensure cohesive messaging and consistent execution.
- Contribute content and viewpoints that establish the company's leadership in key commercial markets.
Requirements
- Prior years of experience in product marketing, product management, technical marketing, or related roles preferably in semiconductors, computing, or high-tech.
- Strong experience marketing to commercial or enterprise customers; understanding of their procurement processes, technical needs, and value drivers.
- Proven ability to lead product launches and cross-functional GTM programs.
- Strong understanding of product lifecycles, market dynamics, and buyer personas in commercial markets.
- Strong written and verbal communication skills; able to translate complex technical topics into business value.
- Ability to synthesize market feedback, competitive analysis, and product capabilities into compelling messaging.
- Experience working with enterprise or commercial customers; understanding of their technical and procurement needs.
- Comfortable working in a fast-paced, matrixed environment with shifting priorities.
Nice-to-haves
- MBA a plus.
Benefits
- AMD benefits at a glance.
