About the position
The Buy with Prime (BwP)/ Multi-Channel Fulfillment (MCF) team's mission is to help merchants grow their businesses beyond Amazon.com by externalizing the best of Amazon's supply chain and direct to consumer (DTC) services. We are looking for an experienced and customer-obsessed Content Marketer to help us delight merchants. Your creativity and project management will drive the development of compelling messaging and content that guides merchants in launching new products and crafting engaging content. As a content owner within the Creative Studio team, this role will be focused on producing, publishing, promoting, and tracking the performance of a wide variety of compelling marketing and sales content including blogs, guides, case studies, infographics, sales decks, brochures, webpages, and event scripts for our B2B and B2C audiences. These content assets will play a key part in driving brand awareness, lead generation, and customer acquisition for Buy with Prime and Amazon Multi-Channel Fulfillment (MCF). The team will rely on your superb writing skills and experience developing various types of content (for example: articles, videos, infographics) with relevant tone and targeted to specific audiences.
Responsibilities
- Write and edit high-quality content including user guides, scripts, blogs, product updates, and customer-facing marketing communications
- Work with stakeholders to continuously evolve our communications and raise the bar on customer experience
- Responsible for all aspects of content triage, review, editing, and communicating with stakeholders to maintain SLAs on requests
- Drive end-to-end content development process from research to writing to revision, proofreading, publication, and performance analysis - for each piece of content that you work on
- Establish and implement content best practices, including guidelines for content reuse and maintenance
- Develop and maintain comprehensive content roadmap aligned with business objectives and stakeholder needs
- Collaborate cross-functionally with stakeholders from product, sales, and other teams across the organization to develop various content pieces, campaigns, and strategies that are aligned with our goals
- Act as a subject matter expert on brand voice, tone, messaging, and claim guidelines for both Buy with Prime, Multi-Channel Fulfillment, and any future product launches
- Manage multiple projects simultaneously to meet deadlines and balance competing priorities
- Use data and feedback from internal and external customers to continually evaluate and enhance the value of our content/content solutions
Requirements
- Bachelor's degree in English, Communications, Marketing, or related field
- 5+ years of copywriting experience in advertising agencies and/or in-house creative departments
- 3+ years of experience with editorial background, proofreading skills and experience adhering to brand guidelines
- Understanding of best practices for marketing channel specific content (ie, email, web, social, etc)
- Online portfolio that showcases your writing skills with a wide range of content assets
Nice-to-haves
- Experience writing about supply chain or ecommerce a plus
- Experience working with cross-functional teams
- Experience with content management systems (CMS) and SEO
- Experience working across B2B and B2C audiences
- Experience working with Asana a plus
- Excellent oral and written communication skills
Benefits
- 401k
- health_insurance
- dental_insurance
- vision_insurance
- life_insurance
- disability_insurance
- paid_holidays
- tuition_reimbursement
- employee_stock_purchase_plan
- performance_bonus
