Industrial Electric Wireposted 24 days ago
Intern
New Berlin, WI
Merchant Wholesalers, Durable Goods
About the position
Looking for an internship in Web and Digital Marketing? Join our team! As a Digital Marketing Intern, you will work as a member of the Digital Marketing team to contribute to growth by working with colleagues across the organization to build awareness of IEWC's products and services both internally and externally.
Responsibilities
- Assist in the maintenance and development of IEWC websites including creating/updating landing pages and UX initiatives.
- Monitor websites and marketing platforms for performance, identifying and reporting any issues or inconsistencies.
- Prior to website enhancements, identify and report any bugs, broken links, or visual inconsistencies to the web development or design teams.
- Help implement and enhance SEO/SEM campaigns.
- Create and/or edit copy for use on websites, in literature and other marketing collateral.
- Support product marketing activities such as: image collection and color correction, content creation, data collection, product performance analysis, and partner marketing coordination.
- Conduct market research and analyze competitor strategies to identify trends and opportunities.
- Coordinate social media efforts to supplement IEWC's market presence and direct subsequent leads out to sales teams.
Requirements
- A candidate must be working towards a Bachelor's Degree in Marketing, Business Administration, or a related degree program.
- Ability to define problems, collect data, establish facts and draw valid conclusions.
- Ability to interpret an extensive variety of technical and business information and deal with several abstract and concrete variables.
- Ability to work in a Windows environment, to work with your department's business applications and with standard current computer applications.
Nice-to-haves
- Experience with Photoshop, InDesign, or Illustrator is a plus.
- Proficient in Microsoft Office Suite (Excel, Word, PowerPoint); knowledge of Google Analytics, Google Ads, HTML, CSS, website development and popular social media platforms is a plus.
