Director, End to End AI Marketing Integration Lead, Worldwide Commercialization Excellence

About the position

AI will play a key role in increasing our speed, relevance, and impact of both our insight driven strategic choices along with our customer-facing content, empowering our marketers to deliver exceptional customer experiences. Achieving our AI-driven marketing vision includes a transformation of our capabilities, processes, and tools. We are looking for dynamic, high-energy commercially minded team members to collaborate with our Marketing and Launch Excellence Team, our brand and market cross-functional teams, our Agencies, and Consulting Partners, guiding these teams and the organization through this exciting evolution. These candidates should be commercially savvy as well as have excellent interpersonal and communication skills to drive the change required to revamp our marketing approach and drive impact.

Responsibilities

• Embrace, build, and extend the AI-driven marketing vision including implementing the GenAI-enabled Content Hub
• Collaborate with key cross-functional partners including Marketing and Launch Excellence, Worldwide Commercialization Learning, key brand and market leaders, Agencies, and Consultant Partners to drive adoption and embed revamped AI-driven processes, tools, and capabilities
• Develop and execute comprehensive change strategies, including stakeholder identification and engagement approaches, informed by deep insights from the market and brand levels
• Partner with cross-functional leaders to design tailored change initiatives that implement tactical execution, adapting by brand and market as necessary to ensure success
• Establish and leverage global communications frameworks, identify and enable change champions across the organization and fostering a deep culture of advocacy
• Shape, communicate, and evolve a compelling transformation narrative that aligns with our strategic vision

Requirements

• BA/BS required with advanced degree preferred
• 6 years of pharmaceutical or healthcare related industry required, with a minimum of 4 years of relevant commercial experience
• Excellent interpersonal and communication skills, with the ability to influence and engage stakeholders at all levels including demonstrated ability to collaborate and communicate with brand and market-level leaders
• Demonstrated ability to guide and align the organization through transformative change. Cultivate stakeholder engagement and enablement of change champions to drive and sustain adoption
• Proven track record of managing complex rollout plans while remaining agile in adjusting tactics and timelines to address the unique needs of varying brands and markets
• Strong ability to leverage brand and market insights to inform stakeholder strategies and tailor initiatives accordingly
• Experience collaborating with cross-functional teams, particularly in shaping and executing tailored training programs (in collaboration with Worldwide Commercialization Learning) that build capabilities and facilitate effective adoption of new tools and processes
• Expertise in crafting clear, compelling, and inspiring global communications that drive understanding, engagement, and advocacy across the organization
• Working knowledge of AI platforms, tools, and prompts for marketing
• Ability to travel up to 30% to engage with global teams and stakeholders in support of change management initiatives

Benefits

• Medical, pharmacy, dental and vision care
• Wellbeing support such as the BMS Living Life Better program and employee assistance programs (EAP)
• Financial well-being resources and a 401(K)
• Financial protection benefits such as short- and long-term disability, life insurance, supplemental health insurance, business travel protection and survivor support
• Work-life programs include paid national holidays and optional holidays, Global Shutdown Days between Christmas and New Year's holiday, up to 120 hours of paid vacation, up to two (2) paid days to volunteer, sick time off, and summer hours flexibility
• Parental, caregiver, bereavement, and military leave
• Family care services such as adoption and surrogacy reimbursement, fertility/infertility benefits, support for traveling mothers, and child, elder and pet care resources
• Other perks like tuition reimbursement and a recognition program