About the position
With a vision to 'Build and sell intelligent cloud and intelligent edge solutions with partners, empowering people and organizations to achieve more,' Global Channel Partner Sales (GCPS) is responsible for driving revenue outcomes with partners through innovative solutions-at-scale! The Global Partner GTM, Programs, & Operations (GPO) organization within GPS brings together the go-to-market strategy, programs, and platforms to accelerate growth and improve partner experience across all partner segments. As a Director, Global Channel Partner Marketing, you will activate GTM plans with a defined set of Channel partners in your region. You will develop and execute marketing strategies aligned to business goals and target markets, leveraging Microsoft's tools, best practices, and resources. You will ensure effective execution, optimize incentives and investments, and adjust plans based on insights and KPIs. You will build strong relationships with internal and external stakeholders, act as a trusted advisor to partners, and grow your marketing skills, business acumen, and industry knowledge-contributing to your team's and Microsoft's success.
Responsibilities
- Develop and own the global GTM plan with top partners, leveraging Microsoft's marketing investments, incentives, and campaign content to drive demand and revenue growth.
- Drive executive-level engagement with partner CMO and marketing leadership to grow Microsoft mindshare and investment, create joint go-to-market plans and global marketing campaigns, and ensure regional execution of global plan in partnership with regional partner marketing managers.
- Drive partner-led demand generation activities within an assigned portfolio of partners, using customer insights, campaign assets, and co-marketing initiatives to create awareness and generate leads.
- Optimize execution and ROI of global investments and programs, drive standardization and best practices across regions, and surface insights to uncover scalable opportunities with top global channel partners.
- Coach and support partners in executing their go-to-market plans, ensuring effective use of resources, alignment with best practices, integration into co-sell days and achievement of KPIs.
- Ensure compliance with all Microsoft policies and deliver governance with your partners on those policies.
- Monitor and track progress against KPIs and implement corrective actions when required to ensure targets are met/exceeded.
Requirements
- Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 7+ years sales, marketing, or business development experience OR equivalent experience.
- 5+ years of experience of executing impactful go-to-market strategies and driving sales acceleration through effective partner engagement.
Nice-to-haves
- Master's Degree in Business Administration, or related field AND 6+ years sales, marketing, technology-based, or business development experience OR Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 8+ years sales, marketing, or business development experience OR equivalent experience.
- Ability to articulate both business and technical value of Microsoft cloud services to senior business and technical decision makers.
- Demonstrated track record of creating repeatable best practices on demand generation and awareness campaigns, workshops, metrics, and sales readiness.
- The ability to work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills.
- Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures.
- Executive Relations: The ability to interact confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution.
Benefits
- Base pay range for this role across the U.S. is USD $130,900 - $251,900 per year.
- Base pay range for this role in the San Francisco Bay area and New York City metropolitan area is USD $165,600 - $272,300 per year.
- Certain roles may be eligible for benefits and other compensation.
