About the position
Novartis has an incredible opportunity for a talented individual to join our team as a Director, Innovation Lab - Emerging Marketing Solutions (EMS). The Director, Innovation Lab -Emerging Marketing Solutions (EMS) sits within the US Innovation Lab (iLab), part of the Marketing Technology Product Management team. In this role, you will join a highly innovative and intrapreneurial group with a focus on accelerating emerging marketing solutions Use Cases in the US. With a deep expertise in marketing tech, including AI, you will help shape our EMS strategy and lead the experimentation of innovative AI-driven and emerging tech products and services aligned to Novartis US Objectives. We think differently here; we are constantly thinking about tomorrow, and we are designing the future-today. This position is based is East Hanover, NJ and will not have the ability to be located remotely. Please note that this role would not provide relocation and only local candidates will be considered. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager. This position will require up to 25% travel.
Responsibilities
- Own Product/Program Management of emerging marketing solutions pursuits, including agentic marketing and content flows and customer-centric, customer-focused solutions.
- Employ the Evidence-based, Data-driven Innovation Model and Innovation Framework to inform use case decision-making, prioritize efforts, and execute the product roadmap via Agile methodology.
- Manage the execution of emerging marketing POCs/MVPs utilizing knowledge of agentic framework and emerging tech.
- Oversee the lifecycle of POCs/MVPs, from discovery, to development, to launch, to scale.
- Lead multi-functional, multi-disciplinary teams of functional experts and external partners to co-develop and experiment potential solutions.
- Establish clear business case, KPIs, scope, estimate, resources, staffing, roles, and responsibilities.
- Maintain program/project governance including Steering Committees, monthly business updates, and financial reporting.
- Ensure team reporting consistency across multiple SharePoint and MS Teams sites.
- Ensure project/program insights, policies, playbooks, and user handbooks are published and shared.
Requirements
- Bachelor's degree in Computer Science, Business Management, Marketing Technology, Information Technology, Data Science or a related field.
- Experience working with commercial teams creating solutions with GenAI and emerging technology.
- Minimum of 10 years of Innovation Management, including with Big Tech, with a focus on measurable commercial application.
- Minimum 8 years of Product Management, Strategy, MarTech, Innovation, or consulting role.
- Deep demonstrated passion for innovation with intrapreneurial behaviors such as strategic thinking and problem-solving.
- Successful track record in driving disruptive thinking, leading ideation, and meeting business objectives.
- Experience leading multiple product development cycles from concept to scale.
- Demonstrated experience engaging and influencing senior executives.
- Demonstrated ability to work in a fast-paced, multidisciplinary environment.
Nice-to-haves
- MBA, Master's in related field preferred.
- Understanding of pharma industry and pharma marketing principles a plus.
- Significant experience in emerging technologies and their pharma-marketing application.
Benefits
- The pay range for this position at commencement of employment is expected to be between $185,500 and $344,500/year.
- Total compensation package may include a sign-on bonus, restricted stock units, and discretionary awards.
- Full range of medical, financial, and/or other benefits including 401(k) eligibility and various paid time off benefits.
