Director of Sales and Marketing

About the position

The Director of Sales and Marketing (DOSM) develops and implements sales strategy of the hotel to ensure that occupancy, average daily rate and market share goals are achieved. The DOSM will work directly with the Executive Team to identify specific strategies and tactics to drive revenue according to the hotel's seasonal demand. The DOSM will work with Sonesta's Marketing, Revenue Management, and Sales teams to leverage national brand strategies at the local level. In addition, this role will lead a team of Sales Professionals and be responsible for attracting, retaining and developing our Sales Team consistent with our values and culture. Overall, the role will balance the needs of our Guests, the Employees and financial objectives.

Responsibilities

• Develop and implement sales strategy for the hotel.
• Ensure occupancy, average daily rate, and market share goals are achieved.
• Work with the Executive Team to identify strategies and tactics to drive revenue.
• Collaborate with Marketing, Revenue Management, and Sales teams to leverage national brand strategies.
• Lead a team of Sales Professionals.
• Attract, retain, and develop the Sales Team consistent with company values and culture.

Requirements

• Proven experience in sales and marketing within the hospitality industry.
• Strong leadership skills and experience managing a team.
• Ability to develop and implement effective sales strategies.
• Excellent communication and interpersonal skills.
• Experience working with executive teams.

Nice-to-haves

• Experience with revenue management strategies.
• Familiarity with hotel operations and guest services.

Benefits

• Medical, Pharmacy, Dental, and Vision Insurance
• 401(k) Retirement Plan with Company Match
• Paid Vacation and Sick Days
• Paid Funeral Leave
• Sonesta Hotel Discounts
• Educational Assistance
• Paid Parental Leave
• Referral Incentive
• Doctor Clinic
• Sick Incentive
• Development Programs
• Milestone (Years of Service) Incentive
• Employee Cafeteria
• Company Paid Life Insurance
• Company Paid Short-Term and Long-Term Disability Insurance
• Various Employee Perks and Discounts