About the position
Celsius, based in Boca Raton, FL, is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space. At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers—as every employee is an owner of the CELSIUS® brand upon joining the organization. Ready to energize your career? Join a team that’s pushing boundaries, growing fast, and redefining what it means to LIVE FIT.
Responsibilities
- Assist in full-funnel campaign strategy and execution across key retailer platforms (Amazon Search and DSP, Walmart Connect, Instacart, Criteo, etc.).
- Manage and optimize campaigns across all placements within various retail media networks.
- Serve as an internal expert and primary point of contact for assigned retail media advertising platforms and their evolving capabilities.
- Analyze customer journeys and implement targeting strategies such as retargeting, brand defense, conquesting, and promotional layering.
- Collaborate with cross-functional teams (Sales, Shopper Marketing, Creative) to align media execution with promotional calendars and in-store activities.
- Assist in training internal teams on platform best practices, new features, and industry trends.
- Monitor campaign pacing, delivery, and KPIs daily — adjusting bids, budgets, and targeting in real time to maximize performance.
- Build monthly and quarterly performance review decks for leadership.
- Lead deep-dive analyses into ad performance across channels, surfacing actionable insights and data-driven recommendations.
- Leverage platform-specific data to analyze and continuously refine ad strategy.
- Implement A/B testing methodologies to evaluate creative, audience segments, and keyword performance.
- Assist with end-of-month metric aggregation for key retail media accounts.
- Coordinate with Creative team on asset development tailored to platform specifications – leverage Basecamp for internal creative and ad copy requests.
- Request and refresh creative assets based on promotional cycles and campaign objectives.
- Manage advertising budgets across multiple platforms — ensuring pacing aligns with monthly and quarterly plans.
- Assist with PO creation, invoice processing (via Esker), and reconciliation against spend trackers.
- Maintain and update internal budget tracking files.
Requirements
- 1–2+ years of direct hands-on-key experience managing campaigns in retail media platforms (Amazon Ads, Walmart Connect, Criteo, Instacart, etc.).
- Strong understanding of eCommerce advertising, performance marketing metrics, and digital media buying.
- Advanced Excel skills (VLOOKUPs, PivotTables, data modeling); Experience with PowerBi, or similar tools a plus.
- Experience with omni-channel ad tools a plus (i.e. Skai, Pacvue, etc.).
- Proven ability to analyze large datasets, translate insights into action, and present to cross-functional teams.
- Familiarity with PO management, invoicing platforms (e.g., Esker), and financial reconciliation processes a plus.
- Highly organized, with excellent time management, prioritization, and communication skills.
- Self-starter comfortable operating in a fast-paced, data-driven environment.
- Exposure to omnichannel marketing strategies (linking in-store and online campaigns).
- CPG or beverage industry background.
Benefits
- Comprehensive Medical, Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 15 Vacation days per year, subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
