Email Marketing Specialist

About the position

Kforce has a client that is seeking an Email Marketing Specialist in Clearwater, FL. The Email Marketing Specialist will be responsible for implementing and deploying client email marketing campaigns. This position will work directly with the FKQ team to manage successful email campaign implementation while managing a high level of quality control.

Responsibilities

• Email Marketing and List Management Support
• Serve as primary contact for designated email campaigns to internal teams
• Execute all aspects of the entire email project development and ensure the delivery of high-quality creative product standards
• Execute email marketing projects and campaigns from conception through deployment
• Ensure overall client satisfaction through timely and accurate execution of all email marketing campaigns/projects, client customer service issues, client program errors and frequent status communications
• Schedule and track campaign deployments
• Maintain email campaign process documentation
• Maintain email standards including opt-in/out processes, email size, HTML, format, etc.
• Manage 3rd party technical support pertaining to email
• Participate in strategy discussions, weekly client calls, and client presentations
• Assist in pulling data for client reports

Requirements

• BA or BS required
• 2-3 years of experience implementing email marketing campaigns (client side, agency, or email service provider) with database lists of 1 million or more contacts
• 2-3 years of hands-on experience managing and deploying emails through Salesforce Marketing Cloud
• Direct experience working with Salesforce Marketing Cloud; This includes journey builder, audience builder, personalization builder and content builder; Other ESP experience also ideal
• Experience in editing HTML or working with complex filter designer logic
• Direct marketing and multi-channel marketing experience
• Passion for online/email marketing and strong knowledge of internet marketing
• Excellent client service and problem-solving skills
• Superior organizational and interpersonal skills as well as strong written and verbal communication abilities
• Strong analytic and organizational skills
• Exceptional attention to detail
• Excellent computer skills, familiarity with Word, Excel, PowerPoint
• Proven ability to prioritize multiple projects in a deadline-driven environment
• Ability to multi-task in a fast-paced, deadline-driven, dynamic environment