This position is responsible for bringing our brand to life, translating national strategies to the local level and executing throughout the appropriate market. The ideal candidate will reside in the Tampa/St. Petersburg area.
Responsibilities
Create PR worthy, branded event experiences that are locally relevant; tailor national branding plans to local marketplace and work with internal PR and local media.
Manage annual regional brand calendar development and implementation.
Provide voice and content for NBB's social/paid/earned local media.
Drive local promotion and leverage NBB Marquee events.
Monthly, quarterly, and campaign based reporting on local brand activations.
Oversight of budget.
Other projects and duties as assigned.
Requirements
3 years festival or event management experience; 1 year experience developing new events; 2 years customer service experience.
Marketing experience or relevant education.
Project management experience in marketing/events industry.
Experience with marketing and sales integration.
Solid knowledge of beer and brewing industry; familiar with NBB products and culture.
Solid public speaking skills.
Solid social media skills (facebook, twitter, instagram, blogs).
Basic understanding of sales, marketing, and branding.
Solid self-management and detail management skills.
Solid knowledge in MS Word, Excel, PowerPoint, and Outlook.
General regulatory knowledge of events and promotions.
Squeaky clean Motor Vehicle Record (MVR).
Benefits
Medical & Dental Insurance (options available for dependents)