Field Marketing Manager

About the position

The Field Marketing Manager will partner with our company stores to develop local marketing strategies, drive tickets and engage customers. This position will work with stores to develop innovative grassroots marketing concepts in addition to focusing on developing the company's medical outreach strategies. They will travel as needed to meet with store's community outreach managers and Operating Partners, and to support larger company events.

Responsibilities

• Lead the development of a comprehensive medical outreach strategy at national and regional levels, building strategic partnerships, activating regional events, and launching high-impact initiatives to drive sustained growth.
• Design and implement scalable tools, training, and support to enable consistent and effective local execution of medical outreach efforts across markets.
• Support stores in developing and executing local marketing strategies aligned with Fleet Feet priorities, ensuring access to resources, guides, and updates.
• Collaborate with store outreach contacts, District Managers, and Franchise Operations to communicate initiatives, understand market conditions, and identify growth opportunities.
• Share and scale successful local efforts brand-wide, contributing to innovation and continuous improvement across the region.
• Partner on major events and expos with SST and store leaders.

Requirements

• 3 years of retail marketing experience and/or medical outreach experience, preferred
• Excellent communicator with strong presentation and interpersonal skills; able to listen actively and adapt to different audiences
• Builds and maintains trust from the team, staff, and customers by using good judgment
• Team oriented and customer-centric
• Hardworking, positive, and self-motivated
• Strong organization and planning skills
• Successful in fast paced environments; able to balance multiple priorities
• Support all Fleet Feet initiatives, activities, and functions
• Up to 50% travel required
• Preferred location in Carrboro, NC or Fleet Feet market

Benefits

• Robust benefits package including medical, dental, vision, FSA, HSA, EAP, and more
• 401(k) with 4% employer match and immediate vesting (available to part- and full-time employees age 21+ at company-owned stores)
• Training and advancement opportunities across the Fleet Feet brand
• Professional development programs, including mentorship, employee resource groups, and monthly learning sessions
• Community involvement and service initiatives supporting local engagement
• Discounts on training programs and products
• Supportive, passionate teammates who live the mission every day