About the position
Healthcare providers go into medicine to care for people, but end up losing valuable time each day to admin work and other workplace challenges. Time that could otherwise be spent helping patients. And patients end up suffering as a result. At Commure, we build solutions that simplify providers' lives and keep them connected to their patients so they can focus on doing what matters most: providing care. Our innovative suite of software and hardware - augmented by advanced LLM AI, RTLS, and healthcare workflow automations - boosts efficiency across every domain of healthcare, freeing up healthcare providers to spend more of their time caring for patients. Our growing suite of technologies include staff duress alerting, asset tracking, patient elopement, revenue cycle management, clinical documentation and intake, provider copilots, patient engagement and communication, home health, remote patient monitoring, and more. Today, we support over 250,000 clinicians across hundreds of care sites around the country. And we're only just getting started: Healthcare's watershed moment for AI-powered transformation is here - so join us in creating the technology to power healthcare! As we enter our next phase of growth and reach a critical moment in the integration of AI into the healthcare fabric of the United States, we are seeking a Growth Marketing Lead to drive revenue growth on our direct-to-provider AI clinical scribing product by aggressively scaling our paid marketing. This position will play a pivotal role in extending Commure/Athelas' leadership in the digital healthcare field and further bolstering its status as the technology partner of choice for marquee healthcare institutions across the US, including HCA Healthcare (largest health system nationwide), Yale New Haven Health System, and many others. This role is based onsite at our Mountain View, CA headquarters, 5 days a week.
Responsibilities
- Oversee paid marketing campaigns for our direct-to-provider AI clinical scribing product on a day-to-day basis and take on performance responsibility.
- Optimize campaign performance with creative, self-directed experimentation on dimensions such as image and video creative, keyword selection, landing pages, etc.
- End-to-end campaign creation and management, in collaboration with our design and sales teams as well as with external marketing contractors and agency partners.
- Implement, monitor, and maintain robust conversion tracking and analytics tools in partnership with our engineering organization.
- Collaborate with internal stakeholders to ensure objectives are met and aligned with overall growth marketing goals.
Requirements
- Extensive prior experience with key growth marketing channels such as paid search and paid social advertising, especially with video creative iteration on paid social channels.
- Deep knowledge of technical growth marketing topics such as conversion tracking, landing page optimization, funnel analysis, keyword bidding, lookalike audiences, and more.
- Familiarity with tools like Mixpanel, Hotjar, and related services.
- Fluency in Python and SQL is not required but is a major plus.
- Strong communication and organization skills, with sharp attention to detail.
- Ability to multitask and prioritize in a fast-paced environment.
- A proactive mindset with a willingness to learn and contribute to a collaborative team environment.
Benefits
- Flexible PTO (pending specific geographical locations)
- Medical, dental, vision
- Maternity and paternity leave
