Growth Marketing Specialist

About the position

MJH Life Sciences is seeking a Growth Marketing Specialist to support full-funnel growth initiatives that drive audience acquisition, engagement, and retention across our brands and products. In this role, you will execute go-to-market strategies for new products, optimize conversion funnels, and implement programs that grow and retain our health care professional audiences. You will also focus on building sustainable growth loops and running rapid experiments to identify scalable tactics, leveraging data to inform decisions and prioritize opportunities.

Responsibilities

• Execute strategies to acquire, activate, and retain audiences efficiently across multiple channels.
• Support the development and implementation of go-to-market plans for new products to drive awareness and adoption.
• Optimize user funnels and conversion paths through testing and continuous improvement.
• Identify and implement growth loops and levers (e.g. referrals, sharing incentives) to drive scalable growth.
• Plan and run experiments to test new channels, messaging, and tactics.
• Analyze performance data to generate insights and recommendations for future initiatives.
• Collaborate with across teams to align efforts with business goals.

Requirements

• 2-4 years in growth marketing, digital marketing, audience development, or performance marketing roles.
• Experience with acquisition and retention strategies, funnel optimization, and rapid experimentation.
• Strong analytical skills with ability to interpret data and translate insights into action.
• Familiarity with marketing automation, CRM, and analytics tools (e.g., HubSpot, Google Analytics).
• Excellent communication skills and a collaborative, proactive mindset.
• Experience in media, publishing, SaaS, or health care industries.
• Knowledge of growth hacking frameworks and building scalable growth loops.

Benefits

• Hybrid work schedule
• Health insurance through Cigna (medical & dental)
• Vision coverage through VSP
• Pharmacy benefits through OptumRx
• FSA, HSA, Dependent Care FSA, and Limited Purpose FSA options
• 401(k) and Roth 401(k) with company match
• Pet discount program with PetAssure
• Norton LifeLock identity theft protection
• Employee Assistance Program (EAP) through NYLGBS
• Fertility benefits through Progyny
• Commuter benefits
• Company-paid Short-Term and Long-Term Disability
• Voluntary Term Life & AD&D Insurance, plus Universal Life Insurance options
• Supplemental Aflac coverage: Accident, Critical Illness, and Hospital Indemnity
• Discounts and rewards through BenefitHub