About the position
The Head of Global Marketing Communications & Content drives all aspects of external marketing communications for Axtria globally, including brand communications, public and media relations, employee engagement, talent marketing, regional media relations, analyst relations, executive communications, and corporate communications, inclusive of M&A and crisis communications. The person is additionally responsible for driving Axtria’s Marketing Content strategy. This is a complex and multifaceted role -- the Candidate must ensure Axtria’s brand is tangible and meaningful to key audiences. You will act as a translator, taking complex and often inward-looking business messages and making them contextually relevant in the market. You will provide expertise on communications channel strategy in a world where mass media is being replaced by digital disaggregation, ensuring a consistent voice for the brand, while enabling nimble creative expression. The Head of Global Marketing Communications & Content leads and manages brand strategy (corporate and employer), reputation management, crisis/issues management, executive communications, internal communications, creative services, public relations, analyst relations, and content strategy & operations. This role is charged with creating awareness and continued positive perception of the Axtria brand with key audiences, while overseeing a broad range of external corporate communications activities -- including strategic media relations, public affairs, crisis communications, executive positioning and executive communications -- with messaging, content and activation strategies.
Responsibilities
- Drive all aspects of external marketing communications for Axtria globally.
- Manage brand communications, public and media relations, employee engagement, talent marketing, and regional media relations.
- Oversee analyst relations, executive communications, and corporate communications, including M&A and crisis communications.
- Develop and implement Axtria’s Marketing Content strategy.
- Ensure Axtria’s brand is tangible and meaningful to key audiences.
- Translate complex business messages into contextually relevant market communications.
- Provide expertise on communications channel strategy.
- Lead and manage brand strategy, reputation management, crisis/issues management, and internal communications.
- Oversee creative services, public relations, and content strategy & operations.
- Create awareness and positive perception of the Axtria brand with key audiences.
Requirements
- 15+ years of experience in marketing communications and public relations for a large, complex, matrixed organization, preferably in technology or professional services.
- BA or BS required; MBA is a plus.
- Deep experience building and cultivating relationships with media/press.
- Extensive contacts in the business/technology/media space.
- Stellar writing skills with the ability to craft various communications.
- Experience leading internal/corporate communications for an organization with multiple divisions.
- Desire to serve in a player-coach capacity as both a strategic leader and communications expert.
- Outstanding listening skills with the ability to assess communication strategies.
- High degree of political and business savvy.
Nice-to-haves
- Fluency in at least one European or Asian language.
- Membership in key networking communication organizations and communities (IPR highly desired).
Benefits
- Attractive performance-based compensation packages including salary and bonus.
- Comprehensive benefits including health insurance.
- Flexible spending accounts.
- Paid time off (PTO).
- 401k with company match.
