Focus Brandsposted 25 days ago
Manager
Atlanta, GA
Food Services and Drinking Places

About the position

We are looking for a Manager, Marketing Technology with expertise in Customer Data Platforms (CDP) and Analytics Management to drive the adoption, integration, and optimization of data-driven marketing solutions. This role requires a deep understanding of digital tracking, customer data strategies, and marketing technology (MarTech) stacks. The ideal candidate will work closely with marketing, data, and engineering teams to ensure seamless data collection, activation, and measurement across multiple digital touchpoints.

Responsibilities

  • Drive the adoption, integration, and optimization of data-driven marketing solutions
  • Develop and implement customer data strategies that align with business objectives
  • Collaborate with cross-functional teams to ensure seamless data collection, activation, and measurement
  • Analyze and optimize marketing technology (MarTech) stacks to improve data quality and accuracy
  • Stay up-to-date with industry trends and emerging technologies in CDP and analytics management
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