Manager, Marketing

About the position

The position requires a candidate with extensive experience in digital marketing, product marketing, or strategy, particularly in the context of content/software, edge, or cloud technologies. The role involves managing B2B campaigns, collaborating with cross-functional teams, and leveraging marketing principles to achieve project objectives. The candidate will be responsible for overseeing projects that deliver a return on investment and will work closely with senior management to resolve operational matters. The position also involves delegating tasks, collaborating with stakeholders, and continuously acquiring knowledge in marketing strategies.

Responsibilities

• Leverages knowledge of Marketing principles, best practices, and applicable market research to manage projects and programs that deliver a return-on-investment.
• Collaborates with senior management to resolve administrative or operational matters and ensures effective achievement of project and program objectives.
• Delegates tasks to team members by meeting regularly with each team member to discuss business dynamics, develops plans to accelerate performance, and predicts future outlooks.
• Collaborates with cross-functional teams and internal and external stakeholders on all matters concerned with designated projects.
• Acquires knowledge on marketing strategy, marketing program guidance, and sales by attending educational workshops, reviewing professional publications, and establishing personal networks within and outside the organization.
• Writes, rewrites and/or edits marketing/sales campaigns and programs, business results, and trends with some supervision.

Requirements

• 5+ years of digital marketing, product marketing, or strategy experience with content/software, edge or cloud technologies.
• 3+ years of end-to-end B2B campaign ownership.
• Ability to work in a cross-functional capacity within a fast-paced, changing environment across functions.
• Familiarity with Adobe AEM, Workfront, Figma, Marketo, Salesforce/CRM platforms.
• Strong written and communication skills.
• Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience, OR Associate's degree and 5+ years of experience, OR High school Diploma and 7+ years of experience.

Nice-to-haves

• Familiarity with Adobe AEM, Workfront, Figma, Marketo, Salesforce/CRM platforms.
• Content marketing.
• Advertising or media Agency / content vendor management.