About the position
QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in immunoassay and molecular testing, clinical chemistry and transfusion medicine. We are more than 6,000 strong and do business in over 130 countries, providing answers with fast, accurate and consistent testing where and when they are needed most - home to hospital, lab to clinic. Our culture puts our team members first and prioritizes actions that support happiness, inspiration and engagement. We strive to build meaningful connections with each other as we believe that employee happiness and business success are linked. Join us in our mission to transform the power of diagnostics into a healthier future for all.
Responsibilities
- Develop and manage regional campaigns for assigned lines of business, including planning, creative development, production execution and measurement of campaigns and materials to drive commercial growth.
- Support internal communications related to assigned product lines of business across all internal channels.
- Develop and execute social media campaigns and posts for region, including content development, design oversight, approvals and deployment in alignment with brand and editorial guidelines.
- Participate in regional event planning, including virtual events, communications and promotion; support sales enablement and marketing to ensure effective and timely lead management.
- Independently manage large-scale, omni-channel campaigns and programs as assigned.
- Manage annual media schedules and asset development for distribution partner deliverables.
- Ensure all regional marketing content and materials align with corporate brand, global BU strategies, legal policies and procedures, and regulatory guidelines.
- Work closely with BU Marcom, global and regional product marketing to successfully identify business opportunities and develop support tools in a timely and high-quality manner.
- Perform other work-related duties as assigned.
Requirements
- BS degree in Communications or Marketing.
- Minimum 5+ years' experience in developing and managing product marketing campaigns, including execution and measurement across multiple channels.
- Over 3 years' experience in the healthcare or medical device industry.
- Proficient in Microsoft Suite of products, including Excel, Word, PowerPoint.
- Experience with developing successful social media campaigns, including platform management.
- Excellent writing, editing and proofreading skills.
- Excellent project management skills and ability to work independently while managing multiple projects at once and meeting deadlines.
- Proven leadership and collaboration skills.
- Up to 25% travel, which includes airplane, automobile and overnight hotel stays.
Benefits
- Comprehensive benefits package including medical, dental, vision, life, and disability insurance.
- 401(k) plan.
- Employee assistance program.
- Employee Stock Purchase Plan.
- Paid time off (including sick time).
- Paid Holidays.
