About the position
As the Global Athlete Manager (Snow), you will be responsible for managing a team of the world's best skiers, snowboarders and ski mountaineers. You will play a critical role in helping athletes achieve their biggest moments while also ensuring that brand stories come through. You will work closely with the Global Brand Marketing Team and Global Product Team, integrating athletes through the product feedback and testing loop, along with overseeing the expedition process from start to finish. You will build yearly plans around each athlete to share with the Head of Sports Marketing. Join the North Face family. The North Face was built on a love for the outdoors and the desire to enable all types of exploration for all people from their backyards to the Himalayas. Over the last 50 years, we've lived by our true north. The belief that exploration has the power to change us, to challenge us, and to help us see the world from new perspectives. To help ignite a global movement of outdoor exploration, love for the natural world, and an unwavering commitment to protect it, we welcome and encourage new participants to the outdoors. We extend our reach through support of nonprofit organizations, establishing programs that connect participants with close-to-home recreation opportunities, and creating a connection with young leaders, inspiring them to explore and conserve. As we enter our sixth decade, we pledge to; Empower exploration and the thrill of the unknown for as many people as possible. Protect the places where we live, play, and operate. Evolve the way we make our products by improving our environmental performance and social responsibility in the supply chain.
Responsibilities
- Manage and oversee a diverse roster of the world's best snow sports athletes.
- Scout and find new talent for members of the team.
- Negotiate athlete contracts, including retainer, bonus, athlete days, social media expectations.
- Be a global expert on all things snow.
- Work closely with regions NORA, APAC and EMEA, to leverage athletes around the globe.
- Focus will be on the US market, while having a global understanding of the roster.
- Partner with product teams to ensure athlete feedback and roundtables are taking place.
- Create yearly athlete goals for each athlete.
- Act as a conduit for your specific roster to bring to life our athletes both internally and externally.
- Play an advisory role in athlete expedition proposal process.
- Identify the next generation of Snow Athletes.
- Build relationships, nurture and serve those relationships and position TNF to be first choice in their professional career.
- Position TNF as the best-in-class snow team in the industry.
- In partnership with your peers in marketing and functions, identify opportunities to integrate athletes into marketing and communication to drive inspiration and engagement with our brand.
- Manage green-lit expeditions from start to finish, including overseeing budget, athlete accomplishments, product integration, working with production partners, and infield partners.
- Track and share athlete goals and accomplishments.
- Provide monthly updates to share company-wide through the athlete newsletter.
- Provide one-on-one assessment of each athlete's plan around their career, athletic goals, and aspirations.
- Set up product training sessions with category managers and designers.
- Work with sports marketing coordinator to facilitate the seasonal sample buy.
- Ensure PR and social media teams are aware of any big moments and leveraging all major accomplishments.
- Oversee and or foster snow specific partnerships with key partners.
- Support when necessary other members and verticals of the Sports Marketing team.
- Always have clear and consistent lines of communication with Global Head of Sports Marketing.
Requirements
- Five+ years sports marketing experience.
- Experience with exposure and involvement with the climb, ski, snow, and trail scenes.
- Ability to make sound decisions in a very fast-paced environment.
- Background in planning, organizational, and project management.
- In-depth knowledge of sports management and sports industry.
- Can demonstrate ideas, processes, innovation, hard and soft skills.
- Knowledge of the outdoor clothing market and retail space.
Benefits
- Medical plan rates
- Annual incentive plan
- Sales incentive
- Commission potential
