About the position
The Marketing and Business Development Senior Coordinator - Finance under the direction of the Finance Marketing and Business Development Manager, will work closely with firm lawyers and other members of the Marketing & Business Development Department to support select marketing and business development activities for DLA Piper's Finance Practice Group. The position requires a self-starter, with accomplished critical thinking skills, who can partner with other marketing, business development, administrative and executive team members to achieve business objectives. The Marketing and Business Development Senior Coordinator - Finance will work closely with the Finance partners on strategic client growth opportunities and will report to the Finance Practice Group Marketing & Business Development Manager.
Responsibilities
- Supports client targeting and cross-selling initiatives.
- Supports finance events, industry sponsorships, and webinars.
- Collaborates with the Pitch team on content generation for RFPs and pitches.
- Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
- Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
- Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
- Gathers and maintains data points to measure ROI.
- Drafts directory submissions and industry awards.
- Coordinates internal and external communications, including client alerts, newsletters, press releases and ads.
- Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.
- Performs other duties as assigned.
Requirements
- Bachelor's Degree in Marketing, Communications, Business or related field.
- 3 years of direct experience serving in a marketing and business development role in a large law firm or professional services environment.
- Proficiency with MS Word/Excel/PowerPoint/Teams is essential.
Nice-to-haves
- Experience working with finance and banking practices is preferable but not required.
- Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required.
Benefits
- Medical/dental/vision insurance
- 401(k)
