MARKETING AND COMMUNICATIONS SPECIALIST

About the position

The Marketing & Communications Specialist plays a vital role in ensuring the quality and effectiveness of all client and internal communications. This position encompasses a range of responsibilities, from meticulous quality assurance and content creation to account management and social media execution. The ideal candidate is a highly organized, detail-oriented individual with excellent writing and communication skills, a passion for social media, and a knack for building strong client relationships.

Responsibilities

• Meticulously proofread, edit, and quality-check all client-facing and internal materials, including documents, websites, presentations, print ads, social media content, press releases, and more, ensuring accuracy and consistency in grammar, style, and branding.
• Create compelling and informative descriptive content for website items and contribute to smaller writing projects as needed.
• Oversee contracted client services, maintain strong client relationships, and effectively execute client requests and feedback.
• Draft and distribute press releases to promote client events, achievements, and news.
• Develop and execute engaging social media strategies, including content creation, graphic design (basic proficiency), scheduling, community engagement, and performance tracking.
• Manage and optimize business listings across various platforms and monitor online reviews, addressing feedback as needed.
• Develop and distribute engaging email newsletters to client audiences.
• Perform website updates and edits as required.
• Oversee and contribute to blog content creation.
• Contribute to the overall management of client accounts and marketing projects.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred.
• Proven experience in proofreading, editing, and content creation.
• Strong understanding of social media platforms and best practices.
• Experience in account management or client relations.
• Excellent written and verbal communication skills.
• Basic graphic design skills and experience with design tools a plus.
• Highly organized and detail-oriented with strong project management skills.
• Ability to multitask and prioritize in a fast-paced environment.
• Experience with website editing and content management systems.
• Familiarity with business listing and review management platforms.

Nice-to-haves

• Basic graphic design skills and experience with design tools.