POSITION ANNOUNCEMENT NO.
16-25AS164
JOB OPENING ID: 11857
Position:
Marketing Specialist
Department:
University Relations and Communications
Hayes Hill Title:
Marketing Specialist (S74DN)
Position Description:
Under the direction of the executive director for University Relations and
Communications, this position oversees all marketing efforts across the university, including brand strategy,
marketing and advertising placement in various media. The position is tasked with developing and
implementing pro-active, integrated marketing plans with specific and measurable goals. This specialist
will know and utilize industry best practices in developing metrics for evaluating marketing efforts. The
specialist will work with the executive director on the marketing component of UW-
Stevens Points
strategic vision.
The successful candidate will be able to demonstrate creativity, excel at project management, have a sound
understanding of marketing principles and new technologies, and possess strong writing skills, including
the ability to rework academic or technical text for a broader audience. A team player mentality is essential
as is the ability to work independently in a fast-paced environment.
Department/University Description:
University Relations and Communications provides the strategic
vision and leadership for an integrated communications and marketing program for UW-Stevens Point. The
University of Wisconsin-Stevens Point, part of the University of Wisconsin System, is a leading four-year
comprehensive institution located in scenic Central Wisconsin. Approximately 9,300 students are enrolled
with a student faculty ratio of 20:1 in the classroom. While primarily serving undergraduates through a
variety of baccalaureate programs, UW-Stevens Point also offers several master's level graduate programs
and an applied doctoral degree (Au.D.) in audiology. The 406-acre campus features state-of-the-art
facilities and the Schmeeckle Nature Reserve. The university has a strong focus on sustainability initiatives
and has been named one of the nations green universities by The Princeton Review. The university is
committed to creating a safe, inclusive learning community for all faculty and staff from a variety of
backgrounds. Visit www.uwsp.edu for more information about UW-Stevens Point.
Qualifications:
Required:
-
A bachelors degree with minimum of
5 years of experience in a marketing project management role
- Demonstrated ability in developing marketing plans, copywriting for brochures and other platforms, and
creating metrics
- Ability to work in Word, Excel, PowerPoint and Outlook
Preferred:
- Demonstrated understanding of marketing principles and new techniques
- Demonstrated experience developing a comprehensive marketing plan
- Strong writing skills, including the ability to rework academic or technical text for a broader audience
- Experience in successful project management
- Demonstrated creative ability
- Demonstrated skills using social media and other current platforms
- Demonstrated knowledge of data analytics
- Experience working in higher education
Appointment Date:
July 1, 2016 or shortly thereafter
Terms of Employment:
This is a 12-month, full-time academic staff appointment. Salary minimum is
$48,000 based upon education and experience.
Deadline:
Continuous recruitment with first review of completed applications starting June 3, 2016. To
assure consideration, completed applications need to be received by end of day on June 2, 2016.
Applications received on or after June 3, 2016 may be considered.
*Please be aware the system to apply for this position will be inaccessible from 4:30 pm June 3rd
through June 5th.*