Marketing and Promotions Coordinator

About the position

The Marketing & Promotions Coordinator plays a key role in executing and supporting initiatives that connect our brands with our audience and clients. This position works closely with the Marketing & Promotions Manager to coordinate on-site and off-site station events and remote broadcasts, along with executing contests, promotions, and strategic campaigns. We are seeking someone who brings strong marketing expertise, a passion for audience engagement, and the ability to optimize our marketing automation strategies using our audience engagement platform. The ideal candidate will be organized, proactive, creative, and detail-oriented, thriving in a lively, fast-paced environment while juggling multiple priorities under tight deadlines.

Responsibilities

• Serve as the marketing automation expert on our email database platform (Braze), including staying up to date on features, managing updates, and leveraging capabilities to grow audience engagement through targeted email, push notifications, and special campaigns.
• Develop, schedule, and execute the contest and events e-newsletters, promotional campaigns, and audience engagement strategies across digital channels.
• Create engaging graphics and digital assets for promotional and sales initiatives.
• Write and edit over the air, online, and marketing copy for promotions, sales campaigns, and community initiatives.
• Facilitate station contesting and oversee prize fulfillment in accordance with station policies and FCC rules.
• Enter, maintain, and track all prize and winner information, including audit-ready prize folders.
• Work with the Marketing & Promotions Manager and legal team to draft and update contest rules, ensuring compliance across all platforms.
• Prepare contest articles and graphics and contest-related form fills, and winner sheets.
• Assist with the planning, setup, execution, and breakdown of station events and remote broadcasts.
• Represent the station with professionalism and enthusiasm at listener and client events.
• Support sales efforts by executing sales elements in e-newsletters, preparing promotional recaps, and assisting with event-based sales opportunities.
• Provide additional administrative sales support as needed, including airchecks, recap prep, and event assistance.

Requirements

• Minimum 2-3 years of experience in marketing, audience engagement, or related field.
• Experience with email marketing and audience engagement platform, Braze experience strongly preferred.
• Proficiency in Microsoft Office Suite; experience with Canva and photo/video editing tools is a plus.
• Strong organizational, interpersonal, and written communication skills.
• Must be self-motivated, reliable, and able to manage multiple projects under tight deadlines.
• Flexible schedule with ability to work days, nights, weekends, and holidays as needed.
• Comfortable working indoors and outdoors in varying conditions.
• Experience with data analysis, preferred.
• Familiarity with Wordpress and digital content management systems, preferred.
• Experience in graphic production and video production, preferred.

Benefits

• Robust, affordable medical, dental and vision coverage with no wait period for enrollment.
• 401(k) with Company match and employer-funded retirement account, both fully vested from day one.
• Paid leave for new parents under our Medical Maternity (8 weeks) and Parental Leave (4 weeks) benefits.
• Opportunities to apply for tuition reimbursement.
• Paid time off for vacation (120 hours accrued per year) and sick leave (80 hours accrued per year) in addition to 12 paid company holidays per year.
• Paid time off for volunteering (40 hours per year).
• Employee Assistance Program (EAP) services.
• Access to an entire team of free financial planners.
• Matches on contributions to charitable organizations after one year of service.
• Continuous growth and development opportunities.
• Dynamic team culture that values teamwork, having fun, and collaboration.