About the position
The Marketing Assistant is responsible for creating content and designing graphics that support the company’s promotional and communication strategies.
Responsibilities
- Develop and implement digital billboard campaigns.
- Design signage for in-store displays, the company website, and social media platforms.
- Create and manage content for Facebook, Instagram, and LinkedIn.
- Ensure all store locations are supplied with appropriate displays, flyers, and flags.
- Collaborate with the media team to produce commercials and training videos.
- Organize and maintain inventory of company apparel.
- Design and distribute email marketing campaigns, including newsletters and product announcements.
- Maintain and update content on the company website.
- Support the Marketing Manager with daily tasks and initiatives.
- Post product listings to online platforms such as Craigslist.
- Represent the company at trade shows, local community and promotional events.
- Assist in planning and executing company-wide events.
- Collaborate with sales and marketing teams to understand project objectives and communication needs.
- Research existing materials and competitor campaigns to inform communication strategies.
- Propose and develop marketing campaigns across various media, including digital, print, direct mail, and multimedia formats.
- Present creative concepts and campaign recommendations to the Marketing Manager and relevant stakeholders.
- Create and coordinate multimedia marketing packages.
- Schedule video shoots and develop production scripts.
- Evaluate and report on the effectiveness of completed campaigns.
- Perform other duties as assigned.
Requirements
- Bachelor’s degree in Marketing, Journalism, Advertising, Communications, or a related field preferred.
- Minimum of two years of relevant experience in marketing or a related field.
- Excellent verbal and written communication skills, including public speaking and presentation abilities.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Strong analytical and problem-solving skills.
- Proficient with Microsoft Office Suite, Adobe Illustrator, or related software.
Benefits
- Paid Time Off (Vacation Pay)
- Paid Sick Leave (Sick Pay)
- 6 Paid Holiday Days
- 401(K) with employer contribution
- Medical, Dental, Vision, & Life Insurance
