Furnitureland Southposted 4 days ago
Full-time • Entry Level
Jamestown, NC
Furniture and Related Product Manufacturing

About the position

We are seeking a dynamic, detail-oriented Marketing Communications Coordinator to lead and evolve our brand voice across all customer-facing channels. This role is ideal for a strong communicator who thrives in a fast-paced environment, loves storytelling, and has a passion for content strategy and email marketing. You'll be responsible for shaping the way we speak to our audience, owning our organic email program, and supporting integrated marketing campaigns with high-impact copy and creative content. This role reports directly to the Director of Marketing and will collaborate closely with the digital, creative, and ecommerce teams to ensure message alignment, drive engagement, and deliver measurable results.

Responsibilities

  • Steward our brand tone and messaging across all channels to ensure consistency and clarity in every customer interaction.
  • Plan, write, and manage our organic email marketing calendar and campaigns.
  • Own performance metrics including open rate, click-through rate, and conversions.
  • Optimize subject lines, calls-to-action, and email layouts through testing and analysis.
  • Write compelling, on-brand copy for integrated marketing campaigns, web content, social media, product storytelling, and print collateral.
  • Support cross-functional initiatives with creative messaging that connects and converts.
  • Partner with designers, strategists, and digital teams to develop campaign messaging, taglines, and narratives that bring our brand to life.
  • Track and report on organic email campaign performance and provide recommendations for improvement.
  • Maintain a clear understanding of content effectiveness across channels and pivot messaging when needed.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • 2-4 years of experience in a marketing communications or content role.
  • Proven success writing for brand storytelling, campaign messaging, and email marketing.
  • Familiarity with email platforms (e.g., Klaviyo, Mailchimp, etc.) and performance analytics.
  • Excellent grammar, editing, and proofreading skills.
  • Strong project management and organizational skills; ability to juggle multiple priorities and deadlines.
  • Highly collaborative, creative, and detail-oriented.

Nice-to-haves

  • Experience in luxury retail, home furnishings, or lifestyle brands.
  • Working knowledge of SEO best practices.
  • Experience in content strategy or editorial planning.
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