WatchGuard Technologies, Inc.posted 2 days ago
$165,000 - $200,000/Yr
Full-time • Senior

About the position

WatchGuard is looking for a dynamic, creative, and strategic Marketing Communications Director to lead our global PR, analyst relations, and social media strategy. This is a high-impact role for a communications leader who knows how to build influence, punch above their weight, and create lasting brand moments that resonate. You’ll lead a high-performing global team of PR, AR, and brand professionals, while managing a network of PR agencies across North America, EMEA, APAC, and LATAM. Your mission? To increase our positive share of voice in a noisy, competitive market—and bring our brand narrative, Real Security for the Real World, to life in ways that are engaging, credible, and highly visible. WatchGuard is a big name in cybersecurity—but we don’t win by outspending the competition; we win by being bold, sharp, and relentlessly focused on what matters. We’re looking for a marketing communications leader who thrives in this kind of environment—resourceful, creative, and hungry to make an outsized impact. This role is ideal for communications rockstar ready for a global stage—whether you're stepping up from a regional role or stepping out of a bigger org to gain more creative control in a fast-paced, channel-first company where comms really matters.

Responsibilities

  • Lead a global team of PR, AR, and brand communications professionals.
  • Manage regional agency partners to ensure message consistency, local relevance, and world-class execution.
  • Mature and evolve our brand platform, Real Security for the Real World.
  • Shape and lead our global PR strategy.
  • Build trusted relationships with media outlets and secure earned coverage.
  • Build credibility with leading analyst firms and coordinate briefings.
  • Lead global social strategy with a focus on engagement and authenticity.
  • Reflect our deep commitment to MSPs in all communications.
  • Partner with executives to prepare for media opportunities and internal campaigns.
  • Lead strategic communications during critical moments.
  • Manage WatchGuard’s global brand partnerships and activate them through creative storytelling.
  • Inspire, mentor, and scale your team.

Requirements

  • 8+ years in marketing communications, with at least 3 years leading global AR, PR, and social strategy.
  • Experience managing a team and a network of regional agencies across geographies.
  • A strong editorial eye and storytelling instincts.
  • Deep understanding of cybersecurity market dynamics, trends, and buyer personas.
  • Demonstrated success growing brand visibility and managing executive communications.
  • Ability to operate with agility and confidence during crisis situations.
  • Proven experience working with global analyst firms, testing bodies, and award programs.
  • Strong collaboration skills and executive presence.
  • Proficiency in tools such as Meltwater, Sprout Social, Salesforce, Marketo, Google Analytics.
  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field (Master’s preferred).

Benefits

  • Flexible Work Philosophy allowing work from office, home, or a combination.
  • Comprehensive benefits plan including medical, dental, life, vision, disability, and life insurance.
  • Healthcare FSA and FSA with employer contribution.
  • 13 holidays, including a floating holiday, Juneteenth, and your birthday.
  • 15 days of paid annual leave.
  • 9 days of paid sick time.
  • Paid parental leave.
  • 401(k) with employer match.
  • Education assistance program.
  • Dependent Care FSA match.
  • Adoption assistance.
  • Fertility care support.
  • Backup care for family and pets.
  • Employee resource groups.
  • Employee referral program.
  • Employee Assistance Program.
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