About the position
Rockwell Automation is the world's leader in industrial automation. We combine the imaginations of people with the potential of machines. We love taking complex, technical hardware, software, services, and solutions and making them easy to understand. We believe telling a story on how our offerings solve business problems is more impactful than marketing a list of product features. We believe in the power of marketing to build excitement, reach new audiences, grow our business, and create unique branded experiences. Our Marketing Communications Rep will believe in this too. You are the communication expert responsible for building customer interest, awareness, and advocacy for our portfolio of products and solutions. You will develop, activate, and amplify pre-sales content and support additional sales enablement collateral. You will collaborate closely with our stakeholders on programs to support sales, businesses, or cross-business initiatives. You are a wicked storyteller, and your content will find and capture our target audience and help them understand our core values. You will work in a hybrid setting from either our Milwaukee, Wisconsin or Mayfield Heights, Ohio offices and report to the Manager, Marketing Communications.
Responsibilities
- Create/edit/activate messaging: Craft curious, thought-provoking, and emotional stories based on the target audience (blogs, web copy, eBooks, brochures, infographics, social, etc.).
- Project Management: Track activity, both internally and with outside vendors, for adherence to brand standards, deadlines, and budgets.
- Monitor metrics: Facilitate regular reporting to measure, analyze and adjust content for maximum business impact.
- Support sales enablement activities.
Requirements
- Bachelors degree
- Legal authorization to work in the U.S. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
Nice-to-haves
- 1+ years of experience with creative marketing tools, software programs and marketing automation platforms.
- Working knowledge of Adobe Experience Manager (AEM).
- Working knowledge of Canva Design Software.
- Content development and project management skills.
- Understanding of marketing, social media, events, and digital marketing.
- Bachelor of Arts or Science degree, or equivalent, in English, Journalism, Communications, Marketing, or related field.
- Prior experience in the industrial automation environment.
Benefits
- Health Insurance including Medical, Dental and Vision
- 401k
- Paid Time off
- Parental and Caregiver Leave
- Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
