Marketing Coordinator-Event focus

About the position

We're looking for a motivated, smart, and dedicated Marketing coordinator to join us as the early Marketing team member based in our Boston office! Topsort has been growing globally, with North America being a strong market. The role involves supporting marketing management and optimization, content marketing, event marketing and execution, data analysis, strategic planning, and continuous improvement.

Responsibilities

• Support in managing our website's content and optimize SEO.
• Conduct regular updates to ensure the website aligns with evolving business objectives.
• Support the creation, edition, updates, and distribution of marketing material, including website content, newsletters, press releases, blog posts, LinkedIn posts, and other social sites.
• Own the planning and execution of marketing events including trade shows, conferences, career fairs, and webinars across North America.
• Track, measure, analyze, and report on the effectiveness of demand creation campaigns and their impact on the pipeline.
• Execute a data-driven marketing strategy for a portfolio of integrated campaigns and programs.
• Evaluate the current go-to-market process to identify improvement opportunities.

Requirements

• 3+ years of experience in digital marketing, content marketing, SEO, SEM, and Social Media Marketing (paid and organic).
• Bachelor's degree in Marketing, Computer Science, or any other related fields.
• Experience working closely with sales development teams.
• Excellent verbal, written, presentation, and analytical skills.
• Ability to work independently while also contributing as a team player.

Nice-to-haves

• Start-up experience is a plus!
• Willingness to experiment with new ideas, concepts, tools, and approaches to marketing.

Benefits

• Direct Feedback and Rapid Growth.
• Be part of an elite and collaborative sports team.
• Intellectual Rigor and Individuality.
• Company Offsite and Industry Exposure.
• Flexible PTO schedule with floating holidays.
• Working Equipment and Hubs.
• Meditation App, Birthday and Anniversary Celebrations.