Marketing Director - Pharmaceuticals

About the position

As part of the Americas Commercial Marketing team, the Director, Market Development - Pharmaceuticals will be responsible and accountable for leading a small team on the development and execution of a marketing plan that helps achieve the business objectives of our instrumentation, software, consumables, and services business within the Americas across both Small Molecule and Large Molecule/Biotech markets. Through a good understanding of customer requirements, market dynamics, regulatory influences, the individual will collaboratively develop and execute marketing and sales strategies aimed at generating pipeline revenue.

Responsibilities

• Lead the development and successful implementation of a marketing business plan that is aligned with the corporate strategy to help deliver the Pharmaceutical revenue goal within the Americas.
• Responsible for the strategy and execution of marketing activities to generate and nurture leads across multiple market segments via events, digital marketing, targeted social media advertising, and cooperative marketing with partners.
• Oversee marketing performance and impact to the business via tracking across relevant KPIs, including but not limited to marketing qualified leads (MQLs), conversion rate, funnel creation, campaign/tactic success measures, orders/sales.
• Advocate for region's internal and external customers such that training, product, services, and business requirements are met.
• Train, develop, nurture local Pharmaceutical Marketing team, helping them achieve their own objectives as part of larger Americas team.
• Become established subject matter expert regarding Pharmaceutical industry within the Americas.

Requirements

• Minimum Bachelor's degree in scientific, engineering, or marketing discipline.
• 10+ years of experience in marketing and business development, preferably with demonstrable experience with Waters or similar instrumentation/software/services supporting the Pharmaceutical industry.
• Proven ability to develop and execute business plans.
• People/Team Leader experience.
• Excellent interpersonal skills: communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively.
• Proactively establish and maintain effective working team relationships with all corporate departments both local and global.
• Self-motivated with the ability to flexibly respond to changing demands.

Benefits

• 401k
• health insurance
• dental insurance
• vision insurance
• life insurance
• disability insurance
• paid holidays
• tuition reimbursement
• professional development
• employee stock purchase plan