About the position
Modern Health is looking for a talented Marketing Events Lead to join us to enhance brand awareness, generate leads, and drive business growth. As a key member of the Modern Health Marketing team, you must be an experienced marketing professional well-versed in all aspects of event strategy, planning, and execution for both in-person and virtual events. The ideal candidate has excellent interpersonal skills, can manage multiple internal stakeholders, and can work in the weeds while understanding the strategic big picture. Reporting to the Senior Director of Integrated Marketing, you will work closely with Sales, Client Success, Revenue Marketing, and Revenue Operations to execute a strong events strategy from ideation to execution while maintaining a growth mindset for what’s next. You’ll make a substantial impact on our annual mental health industry events, Elevate and Elevate Well-Being, among other high-quality onsite, hybrid, and virtual events. Impeccable project management skills and the ability to exercise good judgment required to deliver an amazing marketing event experience is a must.
Responsibilities
- Execute event plans for virtual and live events, including tradeshows, conferences, field events, roundtables, Elevate and Elevate Well-Being, and other ancillary events
- Manage budget, timeline, and execution for event deliverables, including but not limited to contracts, invoices, booths, sponsorship, collateral, swag, hotels, dinners, internal communications, pre-event promotions, post-event follow-up, and lead list scrubbing
- Plan and execute executive thought leadership opportunities, including speaking engagements, panel discussions, fireside chats, and co-hosted forums; identify key topics aligned to business priorities and emerging market needs
- Work closely with key internal stakeholders (sales, partnerships, ops, clinical, customer success, finance, etc.) to align on deliverables, ensure timelines are met, and maximize integrated efforts and program execution
- Build and maintain relationships with key third-party vendors and partners, managing programs and ensuring deliverables are on track
- Conduct post-event analysis to assess success and identify areas for improvement. Report on key metrics and feedback to drive data-driven enhancements
- Hands-on booth set-up and breakdown with the ability to lift up to 25 lbs
- Other duties and responsibilities as needed
Requirements
- 7+ years of proven experience in events or field marketing with a track record of successful event execution
- Highly organized with exceptional project management skills
- Ability to manage multiple concurrent project demands within established timelines
- Ability to thrive in a rapidly changing environment
- Strong written and verbal communication skills
- Basic understanding of Google Suite, Marketo, Salesforce
- Knowledge of event planning and event management
- Experience in developing and executing International events strategies
- Travel as needed (5-10%)
Benefits
- Medical / Dental / Vision / Disability / Life Insurance
- High Deductible Health Plan with Health Savings Account (HSA) option
- Flexible Spending Account (FSA)
- Access to coaches and therapists through Modern Health's platform
- Generous Time Off
- Company-wide Collective Pause Days
- Parental Leave Policy
- Family Forming Benefit through Carrot
- Family Assistance Benefit through UrbanSitter
- Professional Development Stipend
- 401k
- Financial Planning Benefit through Origin
- Annual Wellness Stipend to use on items that promote your overall well being
- New Hire Stipend to help cover work-from-home setup costs
- ModSquad Community: Virtual events like active ERGs, holiday themed activities, team-building events and more
- Monthly Cell Phone Reimbursement
