About the position
This is an exciting time to join Visa's U.S. Client Marketing team, as we strengthen our focus on deepening relationships with established Issuer and Merchant Clients and launch Visa products with partners in Fintech. The Manager, U.S. Client Marketing National Issuers will support the development and execution of client programs that optimize the use of Visa marketing platforms/initiatives. The U.S. Client Marketing team, part of the overall North America Marketing organization, is transforming how we partner with clients to drive engagement, through a proactive and results driven marketing approach. As part of the U.S. Client Marketing team, the marketing manager will be responsible for delivering the marketing solutions for Visa's issuer clients. The Marketing Manager will engage with teams across Visa and its clients to deliver thought leadership advisory services and/or execute marketing programs to help grow our clients' payment card business and drive incremental client and Visa revenue. You will be responsible for planning and executing marketing strategies and partnership initiatives to grow Visa's business with Visa's issuer clients, through the activation of Visa marketing analyses, platforms/initiatives and strategic use of sponsorship assets. This manager is responsible for building partnership relationships with the cross-functional team, including Sales, Product, Marketing and agencies to deliver best-in-class marketing plans that drive business goals for both Visa and its clients. This Manager must be able to thrive in a fast-moving, highly matrixed environment. You are results-oriented, flexible, with a 'can do', positive attitude. Additionally, you have a strong track record in working collaboratively and independently with internal team members and external clients.
Responsibilities
- Support the development and execution of client programs that optimize the use of Visa marketing platforms/initiatives.
- Deliver marketing solutions for Visa's issuer clients.
- Engage with teams across Visa and its clients to deliver thought leadership advisory services.
- Execute marketing programs to help grow clients' payment card business.
- Plan and execute marketing strategies and partnership initiatives.
- Build partnership relationships with cross-functional teams including Sales, Product, Marketing, and agencies.
- Deliver best-in-class marketing plans that drive business goals for Visa and its clients.
Requirements
- 5 years of work experience with a Bachelor's Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA).
- Strong analytical skills and comfort with numbers.
- Strong written and in-person communication skills.
- Experience coordinating cross-functional, end-to-end projects.
- Extensive knowledge of Microsoft Office Excel, Power Point, and Word.
- Willingness to travel.
Nice-to-haves
- 5-8 years business experience, with majority in marketing or consulting roles.
- Prior experience in financial services, payments, or consulting.
- Strong executive presence and comfort leading discussions with clients.
- Self-motivated and proactive in asking questions/proposing solutions.
- Prior experience with issuer marketing and/or payment industry.
- Experience in designing and executing multichannel marketing campaigns.
Benefits
- Medical
- Dental
- Vision
- 401(k)
- FSA/HSA
- Life Insurance
- Paid Time Off
- Wellness Program
