Marketing Manager, US Commercial

About the position

As a Marketing Manager, you will support the execution of promotional campaigns to advance organizational business goals. As a key member of the US commercial marketing team, you will contribute to marketing initiatives, help elevate brand presence, and coordinate across cross-functional teams to ensure successful execution. This role reports into the Senior Director, US Marketing - Organized Customers and requires strong project management skills, analytical thinking, and the ability to collaborate effectively with both internal and external stakeholders.

Responsibilities

• Support the development and coordination of US Conference and Congress initiatives.
• Assist in content creation, logistics, and partner alignment to ensure a meaningful presence in the competitive US vaccine landscape.
• Assist in the execution and refinement of promotional assets to support the US Payer Marketing strategy.
• Track utilization and performance metrics and support updates based on business needs.
• Coordinate the development and rollout of promotional campaigns and materials aligned to the US Public Sector strategy.
• Support performance tracking to inform future improvements.
• Help manage the field communications process by preparing content, applying templates, and coordinating review and approval workflows.
• Manage day-to-day operations of the MLR (Medical/Legal/Regulatory) review and approval process for assigned materials.
• Ensure adherence to approved product labels and regulatory standards in collaboration with cross-functional partners.
• Leverage insights from customer data, sales trends, and campaign performance to suggest refinements to existing materials.
• Stay informed on vaccine customer dynamics and adjust execution accordingly.
• Collaborate with internal stakeholders including Sales, Medical, and Commercial to align tactical execution.
• Help manage external agency partners and vendors to support project delivery.
• Contribute tactical inputs and data to the annual marketing planning process.
• Assist in aligning executional plans to strategic imperatives.
• Monitor assigned budget areas and provide input to resource allocation decisions to ensure efficient and compliant execution.

Requirements

• Bachelor's degree in marketing, business, public health, communications, or a related field.
• 5+ years of experience in marketing, advertising, or medical/scientific communications.
• Strong critical and strategic thinking skills.
• Proven ability to partner across a matrixed organization.
• Strong project management and problem-solving skills.
• Ability to manage multiple projects in a fast-paced environment.
• Excellent oral, written, and presentation skills with a strong attention to detail.
• Experience influencing without direct authority.
• Creativity, enthusiasm, analytical acumen, and exceptional overall business insights.

Nice-to-haves

• 5+ years of experience in vaccine or pharmaceutical marketing.
• Experience in developing and executing a US Congress and Conventions strategy.
• Proactive leadership skills.
• Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
• Proficiency in marketing tools and CRM platforms.
• Proven track record of managing tactical design, messaging, and execution.
• Experience managing creative agencies and/or other third-party vendors.
• Experience bringing promotional materials through the medical/legal review process.
• Expertise in Veeva PromoMats.
• A desire to make an impact as part of a high-growth, transformational company.

Benefits

• Best-in-class healthcare coverage, plus a suite of voluntary benefit programs.
• A holistic approach to well-being, with access to fitness, mindfulness, and mental health support.
• Lifestyle Spending Accounts to personalize your well-being journey.
• Family planning and adoption benefits.
• Generous paid time off, including vacation, volunteer days, sabbatical, global recharge days, and a discretionary year-end shutdown.
• Savings and investment opportunities.
• Location-specific perks and extras.