About the position
As a Marketing Manager at Stanley Martin Homes, your day is grounded in strategy, execution, and partnership. Building relationships as the trusted marketing advisor with divisional sales leaders—your key stakeholders—to align on marketing plans that support neighborhood launches and drive qualified traffic is core to the role. From there, your time is split between big-picture planning and hands-on execution. You’ll manage a wide variety of marketing initiatives across your assigned divisions, from digital assets and brochures to signage and on-site sales office support. You’ll write or review creative briefs, coordinate with the Brand and Creative team, and ensure the delivery of assets like photography, video, and printed collateral—all while keeping a close eye on brand consistency, deadlines, and KPIs. Regular meetings with sales and marketing leadership allow you to report on funnel performance, share insights, and adjust tactics as needed. You'll collaborate with internal departments such as Creative, Digital & Marketing Technology and Sales Operations, as well as external partners including asset, signage and media vendors, to bring your strategies to life. Budget management is also part of your role—you’ll track and reconcile expenses to stay within divisional budgets. And when the unexpected comes up, you bring a positive, solutions-oriented mindset to respond quickly and effectively. From preparing for neighborhood openings to closing a neighborhood out, your work plays a key role in building brand awareness and driving results. Every task you manage reflects Stanley Martin’s commitment to excellence and is shaped by the company’s mission, vision, and values.
Responsibilities
- Build relationships as the trusted marketing advisor with divisional sales leaders.
- Align on marketing plans that support neighborhood launches and drive qualified traffic.
- Manage a wide variety of marketing initiatives across assigned divisions.
- Write or review creative briefs and coordinate with the Brand and Creative team.
- Ensure delivery of assets like photography, video, and printed collateral while maintaining brand consistency.
- Report on funnel performance and share insights with sales and marketing leadership.
- Collaborate with internal departments and external partners to execute marketing strategies.
- Track and reconcile expenses to stay within divisional budgets.
Requirements
- Bachelor’s Degree required
- 8-10+ years of Marketing/Advertising experience with a background in brand marketing, digital marketing, communications and direct marketing
- MBA and/or work experience equivalent preferred
- Ability to effectively manage multiple projects simultaneously and perform under pressure
- Outstanding creative judgment and familiarity developing advertising creative in all forms of media
- Ability to think both creatively and strategically
Benefits
- Comprehensive Health Coverage including medical, dental, and vision plans
- 401(k) with up to $5,000 in employer match
- 3 weeks of paid parental leave and 12 weeks of paid maternity & paternity leave
- Access to free and low-cost mental health services
- Tuition and certification reimbursement opportunities
- 15 days of vacation and 6 days of sick leave
- No-cost identity theft protection and travel assistance benefits
- Employee discounts on Stanley Martin homes and services
- Early access to earnings through Dayforce Wallet
- Support for causes through the Giving Back Program
