Brookfield Residential Propertiesposted 3 days ago
Full-time • Mid Level
Friendswood, TX
Heavy and Civil Engineering Construction

About the position

Manage overall community brand presentations including community events, Welcome Center, CRM program, day-to-day builder relations and Realtor outreach to create clear differentiators and maximize the volume and pace of home sales. Responsible for day-to-day operation of the Welcome Center and management of Community Representatives. Works to create the best places to call home for team members, partners, and customers.

Responsibilities

  • Mentor the community representatives to maintain the highest level of customer service utilizing software programs, the Discovery Process, the community brochure and other marketing tools created for the community
  • Stewarding the community brand at all touch points
  • Create a passion for customer-focused community presentations
  • Hiring, coaching and retaining effective staffing
  • Maintain collateral management
  • Manage office supplies and reorder when necessary
  • Manage office technology needs
  • Oversee website content including Homefinder
  • Oversee CRM content and usage
  • Visit each model regularly and speak with sales representatives
  • Plan regular builder meetings
  • Conduct presentations and tours of Midline for new builder reps
  • Ensure that the monthly builder base price sheet is updated
  • Update and distribute builder contact list
  • Visit key agency offices and build relationships with both the agents and office managers
  • Plan onsite Realtor events
  • Coordinate and host Realtor luncheons (onsite and offsite)
  • Attend networking Realtor breakfasts and lunches (HAR and WCR)
  • Sponsor networking groups and maintain calendar of all sponsorships
  • Oversee Midline Realtor Rewards program
  • Manage Realtor contact database
  • Communicate with Marketing Director on trends or opportunities seen in the field
  • Provide feedback to ensure metrics are being met
  • Assist with community marketing events and resident special events
  • Assist in community and builder signage to ensure accuracy and proper maintenance
  • Drive competition quarterly to stay abreast of what is happening around Midline
  • Manage Tochi, Brookfield's lot inventory management system
  • Assist with content creation for Midline social channels

Requirements

  • Bachelor's degree in Advertising, Marketing, Communications or related field required
  • 5+ years in Marketing or real estate
  • Superior oral and written communication skills
  • Knowledge of online marketing, advertising, event planning, outdoor signage, and other advertising mediums
  • Ability to multitask and work effectively with a variety of tasks and colleagues (both internal and external colleagues)
  • Experience managing and supervising people and multiple priorities
  • Ability to think strategically and execute a marketing plan
  • Strong networking and community relations skills
  • Excellent customer service skills
  • Strong computer skills are a must. Must have at least expert knowledge of Word, Excel, Power Point and be able to learn other in-house computer programs easily

Nice-to-haves

  • Experience in real estate and homebuilding a plus
  • Agency management experience preferred

Benefits

  • Competitive compensation
  • Excellent extended medical, dental and vision benefits beginning day 1
  • 401(k) matching, vesting begins day 1
  • Career development programs
  • Charitable donation matching
  • Paid Volunteer Hours
  • Paid parental leave
  • Family planning assistance including IVF, surrogacy and adoptions options
  • Wellness and mental health resources
  • Pet insurance offering
  • A culture based on our values of Passion, Integrity and Community
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