About the position
Sony Electronics Inc. is looking for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity and Inclusion. In addition, our team members enjoy innovative work-life balance opportunities including a hybrid home/office workplace, monthly “Free Fridays”, and early shutdowns on Fridays throughout the year (including half-days during the summer). So, if you want to join a “Best Place to Work” company and make the world say wow, let's talk. Under the direction of our marketing strategy lead, the Marketing Operations Technologist will support different product categories by weaving strategy and creativity into inspiring and functional customer-facing assets. This role will focus primarily on taking creative documentation and developing it into adaptable, mobile-friendly digital assets. In addition, the Marketing Ops Technologist will collaborate with cross-functional teams to ensure there is alignment on campaign/project goals and expectations. Please note, this is a 12-month contract position.
Responsibilities
- Develop and deploy marketing campaigns including but not limited to email, CRM, and SMS
- Monitor deployed communications
- QA digital assets to ensure they are responsive, mobile-friendly, trackable, and functional
- Use scripting to provide dynamic data to communications
- Support overall operations efficiency by driving process and documentation improvements
- Drive requirements for the implementation and integration of an evolving outstanding marketing automation platform
- Support special projects as assigned
Requirements
- 1-2 years of experience in campaign marketing environment
- Bachelor’s Degree in marketing, computer science or related field preferred
- Experience working with B2B and B2C context
- Detailed understanding of translating sophisticated marketing requirements within a large and sophisticated customer database
- Experience with email marketing is required
- Deep knowledge of HTML/CSS
- Some scripting ability: JavaScript, C#, Python
- Proven experience troubleshooting, identifying issues
- Strong analytical skills are a must
- Experience working with multiple partners including MarTech Platform Team, Data Platform
- Experience with an enterprise level Marketing Automation platform such as Salesforce Marketing Cloud is required
- Salesforce Marketing Certification is a plus
Nice-to-haves
- Advanced AMPScript experience
- Familiarity in testing/optimization methodologies
- Strong project management skills
- Self-critical, analytical and meticulous approach to work
- Ability to rapidly adapt to new processes, learn new systems, and quickly diagnose and solve emergent issues
- Hands-on experience with SQL syntax, relational database models, and data driven marketing platforms
- Hands on experience with Server-Side JavaScript
- Highly organized, able to manage parallel deadlines, and has prioritization skills
- Keen attention to detail
- Works well under pressure and thrives in a fast-paced environment
Benefits
- Competitive pay
- Hybrid home/office workplace
- Monthly “Free Fridays”
- Early shutdowns on Fridays throughout the year
- Half-days during the summer
