About the position
ASM Global, the leader in privately managed public assembly facilities has an excellent and immediate opening for a Marketing, PR, and Sponsorship Coordinator at NRG Park in Houston, Texas. NRG Park is in the fast lane for opportunity and excitement. We are a one-of-a-kind premier facility with four major venues within one giant park. NRG Center (one million+ sq. ft. Convention Center), NRG Stadium (home of the Houston Texans and The Houston Livestock Show & Rodeo), NRG Astrodome (“The” Astrodome), and NRG Arena. We are seeking a unique Marketing, PR, and Sponsorship Coordinator to join our Executive team. Under general supervision, The Marketing, PR, and Sponsorship Coordinator, oversees and coordinates all aspects of the sales and service process for corporate and event sales. Acts as liaison between the facility and clients, ensuring all clients’ requirements are met and facility rules, regulations and policies are adhered to.
Responsibilities
- Coordinate Joint Marketing Agreement Sponsorship opportunities with tenants.
- Manage sponsorship fulfillment to include facility signage and ticket allocations.
- Contact prospective sponsor groups and individuals to initiate the sales effort.
- Follow-up on leads generated by outside sources.
- Compile bid proposals, sponsorship sales and revenues projection reports, client satisfaction studies and other relevant sales issues.
- Participate in sponsorship sales presentations/proposals to prospective clients.
- Conduct facility tours for prospective sponsorship clients.
- Discuss the facility with site selection committees or designated others.
- Assist in the preparation and design of sponsorship sales brochures, pamphlets, advertisements and other promotional materials.
- Coordinate various marketing strategies including direct mail, packages, letters, and catalogs.
- Conduct customer/client surveys to obtain marketing information about organization products and services.
- Participate in other new market research and design.
- Organize and prepare market research for comprehensive reports and assist in drafting, proofreading and processing reports and other related documents.
- Develop and maintain marketing database that includes bulk mailing addresses, leads, new prospective clients, bookings, and customer files.
- Answer general questions, assist persons seeking general information and handle distribution of facility information.
- Assist in coordinating special in-house events, client outings, trade shows and public relations programs.
- Research media buying opportunities and review media publications for Company exposure.
- Work with the Interactive Marketing & Design Coordinator to develop social media strategies to be approved by the Director of Marketing & Public Relations.
- Prepare written communication as needed to include press releases and media alerts.
- May perform other duties as assigned.
Requirements
- Bachelor’s degree from an accredited four (4) year college of university in Marketing, Public Relations, Business Administration, Public Administration or related field.
- Two (2) years related corporate and/or event sales experience and/or training, or an equivalent combination of education and experience.
- Experience with placing social media advertising required.
- Experience with Google AdWords and geo-targeting a plus.
- Demonstrate excellent writing skills, creativity, especially as it relates to social media strategies.
- Demonstrate knowledge in industry terminology, facility capabilities, operational procedures, event coordination and event-related services.
- Demonstrate knowledge of principles, practices and terminology of public relations programs, advertising, marketing, sales presentation techniques, public speaking and operations of trade shows and conventions.
- Possess knowledge of the principles of facility management, building operations, maintenance, practices, and safety requirements.
- Excellent communication skills, both written and orally.
- Ability to plan, organize, and implement advertising, promotion, publicity and social media programs.
- Strong proofreading abilities.
- Work independently, organize, and prioritize work to meet deadlines, while exercising judgment and initiative.
- Work effectively in a fast-paced environment under pressure and/or stringent schedule and produce accurate results.
Nice-to-haves
- Knowledge of Adobe Photoshop, InDesign and Illustrator preferred.
Benefits
- Equal Opportunity/Affirmative Action employer.
- Encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply.
