About the position
This position supports the WebMD Ignite Activation Sales team who sells engagement and advertising products primarily to healthcare providers and payers. The Marketing Solutions Associate will provide support for sales reps in the form of presales deal configurations, optimization of target audience to be marketed to, entry of sold deal information into Salesforce, project management of custom deal presales requests and lead special project and initiatives for the Marketing Solutions team. The Marketing Solutions Associate also serves as the source of information on sold deals to internal execution teams and will work with these teams to ensure information is communicated thoroughly and effectively. This individual needs to possess a strong attention to detail, the ability to form effective working relationships, the skill to think outside the box to interpret and solve complex issues, and the ability to manage their time to work effectively during busy sales cycles.
Responsibilities
- Thorough knowledge of the technical details and strategic positioning of WebMD Ignite's suite of products
- Partnering with Sales reps to create smart proposals for both custom digital campaigns and turn-key solutions that accomplish brand objectives and engage users
- Strong understanding of targeting capabilities to provide strategic guidance on construction of audiences relevant to brand needs
- Ability to understand and manipulate data to support marketing audience construction and analysis
- Detailed understanding of Salesforce processes to enter sold deal information for clear communication and transfer of information to program execution teams
- Coordination and management of internal teams to meet needs around custom presales requests
- Liaison between Sales team and internal departments (eg: Sales Planning, Business Intelligence, Client Services, Program Marketing, Finance, Contracting, Sales Ops) to create and communicate presales and sold deal information
- Manage special Marketing Solutions projects to create efficiencies and provide clearer communication and processes
Requirements
- Bachelor's degree required
- 2+ years of professional experience working in CRM systems, data entry, sales, digital marketing, data analytics or similar role
- Team player with strong organizational and relationship building skills
- Ability to manage and prioritize multiple requests and tasks successfully
- Problem solving and troubleshooting skills
- Strong verbal and written communication skills
- Proficiency with Microsoft Office and Google Suite is required
