Marketing Specialist

About the position

Hamilton Company is a worldwide leader in the design and manufacture of manual, semi-automated and robotic products for precision fluid measuring. We specialize in the development, manufacturing and customization of precision measurement devices, automated liquid handling stations, and sample management systems. For more than 60 years, Hamilton has been satisfying customer needs by combining quality materials with skilled workmanship, ensuring the highest level of performance of every precision fluid measuring device we manufacture.

Responsibilities

• Support digital marketing campaigns (SEO, social media, email).
• Coordinate the creation and management of digital and print marketing collateral.
• Maintain a well-organized digital and physical asset library.
• Create engaging content for social media, website, and email.
• Schedule social media content and track performance.
• Assist with marketing campaign execution.
• Provide support for the company's CRM system, including data entry, list segmentation, reporting, and tracking and managing leads and customer interactions within the CRM.
• Contributing to the visual development of compelling marketing collateral (e.g., brochures, presentations, social media graphics, etc.).
• Ensure brand consistency across all marketing materials.
• Conduct basic digital marketing research and analysis.
• Provide administrative support to the marketing team.

Requirements

• Understanding of digital marketing principles.
• Proficiency in Microsoft Office Suite.
• Proficiency in Adobe Suite and graphic design skills (e.g., Canva).
• Strong organizational and communication skills.
• Strong attention to details.
• Experience with file management systems.
• Experience with CRM software (e.g., Salesforce, HubSpot) preferred.
• Familiarity with social media platforms and email marketing tools preferred.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Paid vacation time
• Paid sick time
• Disability insurance
• 401k
• Tuition reimbursement
• Competitive compensation