About the position
Nikkiso Clean Energy & Industrial Gases is a leading provider of cryogenic pumps, heat exchangers, process systems, turboexpanders, services, and solutions for the LNG and industrial gases industry. We are a subsidiary of Nikkiso Company Ltd, a leading industrial manufacturer headquartered in Tokyo, Japan, with over $1.2 B USD in annual revenue, 8000 + employees worldwide, and publicly traded on the Tokyo Stock Exchange. Nikkiso Energy Infrastructure & Strategic Projects (NESP), one of the Nikkiso cryogenic companies, designs, integrates and fabricates complete energy infrastructure projects, and cryogenic plants. We are looking for an experienced specialist with excellent communication skills, who is able to multi-task and change direction/priorities quickly. This individual will be reliable, excellent attention-to-detail and be able to work in a fast-paced environment. The individual must also have the ability to take the initiative and work independently with little supervision.
Responsibilities
- Assist developing NESP marketing strategies for each region to support sales objectives globally.
- Supports NESP ‘storytelling’ efforts by translating complex technical concepts and product specifications into clear, compelling messaging for diverse audiences, including non-technical stakeholders.
- Collaborate closely with product management and engineering teams to gather technical input and convert it into persuasive marketing collateral.
- Develop and manage product brochures, datasheets, and technical papers.
- Work with Corporate Marketing & Communication department to ensure NESP is applying brand guidance from Corporate.
- Monitor and manage the Nikkiso website for up to date content, and search engine optimization and marketing.
- Develop press releases and NESP communications.
- Manage digital marketing initiatives including advertisements, email campaigns, and social media to generate leads and increase brand visibility.
- Coordinate, solicit, and gather input from global offices for web content intranet brochures ads etc. and more.
- Responsible for organizing and supporting product launches, trade shows, marketing campaigns, webinars, and customer events.
- Create visually engaging and informative content (e.g., infographics, simplified schematics, technical animations) to enhance customer understanding and interest.
- Develop PowerPoint templates and assist presentations for the sale team.
- Other tangible responsibilities include market intelligence gathering, advertising, trade publication entries, Salesforce reporting and forecasting, maintain photo and video library, update user information on Intranet.
- Other tasks as needed.
Requirements
- Proven ability to communicate technical product features and benefits effectively to non-technical audiences.
- Strong visual communication skills; proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) or similar tools are a strong plus.
- Experience creating marketing content for engineering, industrial, or clean energy technologies preferred.
- Excellent listening skills with the ability to synthesize input from cross-functional teams including engineering, sales, and corporate.
- Creative and strategic thinker with a strong eye for layout, content flow, and modern B2B design trends.
- Bachelor’s degree is preferred, ideally with emphasis in marketing, communications, and general business management.
- At least 5 years’ experience in marketing and communications.
- Excellent organization, communication and interpersonal skills.
- Strong MS Office skills (Word Excel Acrobat).
- Strong PowerPoint skills.
