Marketing Specialist

About the position

At Hype Tier, we specialize in crafting unforgettable experiences that bring brands to life. Based in Grand Rapids, MI, our team is fueled by creativity, precision, and a relentless commitment to excellence. From concept to execution, we deliver high-impact events that captivate audiences and elevate brand presence. We believe in the power of connection and aim to inspire through every detail.

Responsibilities

• Develop and implement marketing campaigns across various channels
• Analyze market trends and customer insights to inform strategies
• Manage marketing budgets and track performance metrics
• Coordinate with internal teams and external vendors to execute campaigns
• Prepare reports and present campaign results and recommendations
• Support product launches and promotional initiatives
• Conduct competitive analysis and identify growth opportunities

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 2+ years of experience in a marketing role
• Strong analytical and project management skills
• Excellent written and verbal communication
• Proficiency in marketing software, data analysis tools, and CRM platforms
• Ability to work both independently and collaboratively

Benefits

• Competitive annual salary ($67,000–$72,000)
• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays
• Professional development and training opportunities
• Clear path for growth within the company