North American Aftermarket Product Specialist - Suspension

About the position

The automotive suspension product specialist directly reporting to the marketing manager is responsible for overseeing the development, marketing, and optimization of suspension products in the automotive industry. This role involves collaborating with engineering teams, providing product expertise in the sales and marketing departments. The ideal candidate will possess an understanding of automotive suspension systems and a passion for delivering innovative solutions that enhance vehicle performance and safety.

Responsibilities

• Collaborate with engineering teams to develop and improve suspension systems for a wide range of vehicles.
• Ensure that product designs meet the requirements of performance, safety, durability, and cost.
• Assist in the creation of product roadmaps and lifecycle strategies.
• Monitor the market and competitor products to identify trends and innovations.
• Coordinate with product management teams to ensure that product offerings align with market needs and customer demands.
• Execute product level price shops, while utilizing market data to establish and maintain competitive sales price while maintaining profitability targets.
• Establish Market pricing and go to market price by channel utilizing market data for new and existing products.
• Develop and maintain technical product documentation, including specifications, installation guides, and training materials.
• Provide technical product support to the sales team, ensuring they have the necessary knowledge to sell suspension products effectively.
• Conduct product demonstrations, training sessions, and webinars to educate customers and internal teams on product features and benefits.
• Develop product messaging, promotional materials, and digital content.
• Assist in the development of training programs and technical resources for the marketing and sales teams.
• Attend trade shows, conferences, and industry events to promote suspension products and stay current on industry trends.

Requirements

• Bachelor’s degree in business or engineering, or a related field.
• Minimum of 3-5 years of experience working in automotive suspension design, development, or product management.
• Familiarity with suspension systems, including springs, shock absorbers, struts, air suspensions, and other related components.
• Strong Excel skills and proficiency in Microsoft products including PowerPoint and MS Word.