About the position
The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers - across Revenue Marketing, Product Marketing, and Brand Marketing - are responsible for acquiring new customers and have a deep understanding of the business. We're a highly cross-functional team and partner most closely with the Product, Sales, Business Development, and Design teams to show our prospects and customers how we can help them reach their full potential. As the Partner Marketing Manager at Brex, you'll be responsible for developing and executing co-marketing strategies with key strategic, accounting, and ecosystem partners. You'll work closely with the Sr. Partner Marketing Manager, business development, sales, and product teams to drive pipeline, customer engagement, and brand awareness through partner-driven campaigns and programs.
Responsibilities
- Develop and execute partner marketing plans aligned with Brex's GTM strategy and partner objectives.
- Build and manage joint campaigns with partners (e.g., webinars, content, events, and digital campaigns) to drive awareness and demand.
- Handle event lead uploads, follow-up outreach sequences, and pre/post-event internal communications to ensure high lead conversion.
- Collaborate with product marketing, campaign, and brand teams to ensure consistent messaging across partner channels.
- Create enablement content and marketing kits to support partner sales teams.
- Analyze and report on campaign performance, optimizing based on insights and feedback.
- Act as the marketing point of contact for assigned partners, ensuring smooth coordination and communication.
- Support co-branded initiatives and content development (e.g., case studies, blog posts, landing pages).
- Manage marketing relationships with partner stakeholders, ensuring alignment on goals and timelines.
Requirements
- 3+ years of experience in partner, channel, or B2B marketing (fintech or SaaS preferred).
- Proven track record of planning and executing co-marketing campaigns that drive measurable business outcomes.
- Strong project management skills and attention to detail.
- Excellent communication and relationship-building skills, with experience working cross-functionally.
- Ability to manage multiple projects in a fast-paced, high-growth environment.
- Familiarity with CRM and marketing tools (e.g., Salesforce, Looker, Retool, Marketo, Monday.com, Splash Event Management).
Nice-to-haves
- Experience working with financial or payments partner ecosystems
- Experience working with ERP, VAR, or e-commerce partners
- Experience working with Accounting partners
- Knowledge of the Saas enterprise partner ecosystem or accounting channel
- Passion for innovation in financial technology and simplifying financial operations for businesses
